Online Casinos - New Zealand

  • New Zealand
  • Revenue in the Online Casinos market is projected to reach US$0.64bn in 2024.
  • Revenue is expected to show an annual growth rate (CAGR 2024-2028) of 6.39%, resulting in a projected market volume of US$0.82bn by 2028.
  • In the Online Casinos market, the number of users is expected to amount to 251.9k users by 2028.
  • User penetration will be 4.7% in 2024 and is expected to hit 4.9% by 2028.
  • The average revenue per user (ARPU) is expected to amount to US$2.75k.
  • In global comparison, most revenue will be generated in the United States (US$7,645.00m in 2024).
  • With a projected rate of 35.7%, the user penetration in the Online Casinos market is highest in Canada.

Key regions: Japan, South Korea, United States, India, Europe

 
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Analyst Opinion

The Online Casinos market in New Zealand is experiencing significant growth and development due to changing customer preferences, emerging trends, and local special circumstances. Customer preferences in New Zealand are shifting towards online gambling and entertainment, which has led to the growth of the Online Casinos market. With the convenience and accessibility of online platforms, more and more customers are opting to gamble online instead of visiting traditional brick-and-mortar casinos. This preference for online gambling is driven by factors such as the ability to play from the comfort of one's own home, the availability of a wide range of games and betting options, and the opportunity to take advantage of attractive bonuses and promotions offered by online casinos. Trends in the market are also contributing to the growth of the Online Casinos market in New Zealand. One notable trend is the increasing popularity of mobile gambling. With the widespread use of smartphones and mobile devices, customers are now able to access online casino platforms anytime and anywhere. This has led to a surge in mobile gambling apps and websites, catering to the growing demand for on-the-go gambling experiences. Additionally, the integration of virtual reality (VR) technology in online casinos is another emerging trend that is attracting customers. VR technology allows players to immerse themselves in a realistic casino environment, enhancing their overall gaming experience. Local special circumstances in New Zealand are also playing a role in the development of the Online Casinos market. The country has a relatively small population compared to other markets, which has led online casino operators to specifically target the New Zealand market. This has resulted in the availability of localized online casino platforms that cater to the preferences and needs of New Zealand customers. These platforms often offer localized payment options, customer support in local languages, and games that are popular among New Zealand players. Underlying macroeconomic factors are also contributing to the growth of the Online Casinos market in New Zealand. The country has a stable and growing economy, which has led to an increase in disposable income among the population. As a result, more individuals have the financial means to engage in online gambling activities. Furthermore, the government of New Zealand has implemented regulations and licensing requirements for online casinos, ensuring a safe and secure gambling environment for customers. This has increased consumer confidence and trust in online casinos, leading to a higher participation rate in the market. In conclusion, the Online Casinos market in New Zealand is experiencing growth and development due to changing customer preferences, emerging trends, local special circumstances, and underlying macroeconomic factors. The shift towards online gambling, the popularity of mobile gambling and VR technology, the availability of localized platforms, and the stable economy of New Zealand are all contributing to the expansion of the market. As these factors continue to evolve, the Online Casinos market in New Zealand is expected to further thrive in the coming years.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Gambling Revenue (GGR) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

Modeling approach / Market size:

Market sizes are determined through a bottom-up approach, building on predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies, and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, the urban population, the usage of key players, and attitudes toward online services.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.

Overview

  • Revenue
  • Analyst Opinion
  • Users
  • Global Comparison
  • Methodology
  • Key Market Indicators
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