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Beer import value South Korea 2009-2019

In 2019, the import value of beer to South Korea amounted to around 281 million U.S. dollars, a decrease from almost 310 million U.S. dollars in the previous year.

Japanese beer in South Korea

During the previous years, beer imports were usually led by Japanese brands. Nevertheless, due to political tensions in summer 2019, the import beer market saw a major shift. Due to the tensions, consumers and stores started boycotting products made in Japan. The beer import value plummeted from 7.9 million U.S. dollars in June 2019 to around six thousand U.S. dollars in September 2019. As of June 2020, the market has not recovered yet. In 2019, Belgium imported the highest volume of beer to South Korea.

Beer market

While the market share of large domestic beer companies is dropping, their products dominate the South Korean beer market. Based on retail sales value, Oriental Brewery had a market share of around 49.6 percent in 2019. Oriental Brewery sells the domestic beer brand Cass, which was the most preferred beer brand for around 53 percent of surveyed South Koreans in 2019, as well as other major brands. While large South Korean breweries mostly focus on light lager-style beer to attract the masses, a growing number of consumers are turning to craft beer. According to a survey, around 75 percent of beer drinkers are interested in craft beer due to the variety.

Value of beer imported to South Korea from 2009 to 2019

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Release date

June 2020


South Korea

Survey time period

2009 to 2019

Special properties

HS Code: 2203

Supplementary notes

Values have been rounded.
The source does not provide an exact publication date. Date given here is the date of data access.

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Statistics on "Beer industry in South Korea"

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