Overwhelmingly the most popular channel used for customer satisfaction and Net Promoter Score surveys by businesses worldwide is email, with 73 percent of businesses in a 2018 survey reporting that they use this channel. This compares to 23 percent of respondents who use phone surveys - down from 37 percent of respondents in the same survey held in 2016.
Most popular survey channels used for Net Promoter Score and customer satisfaction programs worldwide in 2016 and 2018
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CustomerGauge. (May 31, 2018). Most popular survey channels used for Net Promoter Score and customer satisfaction programs worldwide in 2016 and 2018 [Graph]. In Statista. Retrieved April 26, 2024, from https://www.statista.com/statistics/1041584/most-popular-channels-for-nps-and-customer-satisfaction-surveys/
CustomerGauge. "Most popular survey channels used for Net Promoter Score and customer satisfaction programs worldwide in 2016 and 2018." Chart. May 31, 2018. Statista. Accessed April 26, 2024. https://www.statista.com/statistics/1041584/most-popular-channels-for-nps-and-customer-satisfaction-surveys/
CustomerGauge. (2018). Most popular survey channels used for Net Promoter Score and customer satisfaction programs worldwide in 2016 and 2018. Statista. Statista Inc.. Accessed: April 26, 2024. https://www.statista.com/statistics/1041584/most-popular-channels-for-nps-and-customer-satisfaction-surveys/
CustomerGauge. "Most Popular Survey Channels Used for Net Promoter Score and Customer Satisfaction Programs Worldwide in 2016 and 2018." Statista, Statista Inc., 31 May 2018, https://www.statista.com/statistics/1041584/most-popular-channels-for-nps-and-customer-satisfaction-surveys/
CustomerGauge, Most popular survey channels used for Net Promoter Score and customer satisfaction programs worldwide in 2016 and 2018 Statista, https://www.statista.com/statistics/1041584/most-popular-channels-for-nps-and-customer-satisfaction-surveys/ (last visited April 26, 2024)
Most popular survey channels used for Net Promoter Score and customer satisfaction programs worldwide in 2016 and 2018 [Graph], CustomerGauge, May 31, 2018. [Online]. Available: https://www.statista.com/statistics/1041584/most-popular-channels-for-nps-and-customer-satisfaction-surveys/