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Important factors when purchasing non-alcoholic beverages Thailand 2019

In a survey conducted in 2019 by Rakuten, regarding the factors consumers look out for when purchasing non-alcoholic beverages, over 33 percent of respondents in Thailand said that they paid attention to taste when purchasing a non-alcoholic beverage. Alternatively, for the same survey approximately three percent of respondents in Thailand stated that they looked for attractive packaging when purchasing non-alcoholic beverages.

Most important factors consumers look for when purchasing non-alcoholic beverages in Thailand in 2019

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Source

Release date

February 2020

Region

Thailand

Survey time period

November 1 to 30, 2019

Number of respondents

9,250 respondents

Age group

16 years and older

Method of interview

Online survey

Supplementary notes

Original survey question: 'What do you look for when purchasing a non-alcoholic beverage?'

There were 5,417 female and 3,833 male respondents.

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