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When festival-goers buy tickets in the United Kingdom (UK) 2019

In 2019, only 10 percent of musical festival attendees in the United Kingdom were drawn by headline acts alone. The vast majority, 41 percent, purchased tickets when three quarters of the line-up was announced and 29 percent did so with half of the line-up revealed. In contrast, only 14 percent of festival goers waited until all musical acts were confirmed to make their purchase. Despite many being drawn by the allure of the festival experience itself, it is clear that for a large number of attendees in 2019, the music itself remained a primary attraction factor.

How far into the line-up announcement do you buy festival tickets?*

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Source

Release date

June 2019

Region

United Kingdom

Survey time period

April 2019

Number of respondents

3,987 respondents

Method of interview

Online survey

Supplementary notes

* This question was phrased by the source as follows: "How far into the line-up announcement do you buy tickets?"

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Statistics on "Live music in the United Kingdom"

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