According to a survey conducted by Capgemini in October 2019, the major pain point of in-store shopping, as reported by 60 percent of consumers, was facing a long queue for payment at checkout. Products being out of stock and the difficulty in locating items in the store were other issues of brick-and-mortar shopping as seen by consumers.
Biggest problems of brick-and-mortar shopping among consumers worldwide 2019
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Capgemini. (January 9, 2020). Biggest problems of brick-and-mortar shopping among consumers worldwide 2019 [Graph]. In Statista. Retrieved May 18, 2022, from https://www.statista.com/statistics/1103763/in-store-shopping-major-pain-points-for-consumers-worldwide/
Capgemini. "Biggest problems of brick-and-mortar shopping among consumers worldwide 2019." Chart. January 9, 2020. Statista. Accessed May 18, 2022. https://www.statista.com/statistics/1103763/in-store-shopping-major-pain-points-for-consumers-worldwide/
Capgemini. (2020). Biggest problems of brick-and-mortar shopping among consumers worldwide 2019. Statista. Statista Inc.. Accessed: May 18, 2022. https://www.statista.com/statistics/1103763/in-store-shopping-major-pain-points-for-consumers-worldwide/
Capgemini. "Biggest Problems of Brick-and-mortar Shopping among Consumers Worldwide 2019." Statista, Statista Inc., 9 Jan 2020, https://www.statista.com/statistics/1103763/in-store-shopping-major-pain-points-for-consumers-worldwide/
Capgemini, Biggest problems of brick-and-mortar shopping among consumers worldwide 2019 Statista, https://www.statista.com/statistics/1103763/in-store-shopping-major-pain-points-for-consumers-worldwide/ (last visited May 18, 2022)
