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Leading clothing chains in Norway 2019, by revenue

Based on revenue, H&M was the leading clothing chain in Norway in 2019. That year, the Swedish company generated almost 4.1 billion Norwegian kroner. Fashion brand Cubus, operated by Norwegian clothing company Varner AS, came in second place, reaching a revenue of approximately 2.2 billion Norwegian kroner. Based on the number of stores in Norway, H&M ranked fourth with 128 stores, while Texcon had the most stores in the country with 277 outlets.

 Varner AS 

Varner Gruppen AS was founded in 1962 and is based in Oslo, Norway. The company is one of the largest fashion retailers in Scandinavia, operating the brands Cubus, Dressmann, Dressmann XL, Bik Bok, Carlings, Volt, Urban, WOW, Levi’s Store, and Nike Store. In the past years, the group generated an increasing operating income, peaking at almost 782 million Norwegian kroner in 2019.

Largest fashion brands of Varner AS

In 2019, the fashion brand Cubus achieved the highest revenue of all brands belonging to Varner AS. Measured by revenue figures, Dressmann ranked second with a revenue of nearly two billion Norwegian kroner, followed by the brands Bik Bok and Carlings.

Leading clothing chains in Norway in 2019, by revenue

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Release date

February 2020



Survey time period


Special properties

Top 25 clothing chains

Supplementary notes

*The source adds the following information: "The figures are preliminary, Kappahl's figures are based on deviating financial years. Zara's 2019 figures are estimates. Polarn O. Pyret's figures include online stores."

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Statistics on "Clothing and footwear industry in Norway"

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