According to a survey in the UK in 2020, when asked which user consent and preference management systems their marketing organization already had in place, 63 percent of all respondents stated 'e-mail'. This was followed by websites and social media platforms. Only a quarter of all respondents had their customer preference policy integrated with postal communication.
Which of the following channels/platforms does your current consent/preference management set-up integrate with?
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Statistics on Online privacy in the United Kingdom (UK)
Overview in Europe and the UK
3
GDPR
7
- Basic Statistic Largest fines issued for violations of GDPR as of 2022
- Premium Statistic Europe: cases of non-compliance to GDPR 2019, by type
- Premium Statistic Awareness about GDPR in Europe 2019, by country
- Premium Statistic GDPR compliance among European small businesses 2019
- Premium Statistic GDPR compliance spending among European small businesses 2019
- Premium Statistic Areas of investments for the GDPR compliance among UK companies 2019
- Premium Statistic Share of websites with consent management platforms (CMP) in the UK 2019
Consumer data and marketing
8
- Premium Statistic Customer data initiatives of marketing organizations in the UK 2020
- Premium Statistic Most popular consent management systems used by marketing firms UK 2020
- Premium Statistic Methods currently used by marketing companies to collect customer data UK 2020
- Premium Statistic Reasons for inaccurate or invalid customer data according to UK marketing firms 2020
- Premium Statistic Sharing personal data: incentives for consumers in the UK 2019
- Premium Statistic Types of personal data consumers would be most willing to sell to companies UK 2020
- Premium Statistic UK consumers not willing to sell their personal data 2020, by age group
- Premium Statistic Share of UK consumers taking action to limit sharing personal data 2019, by age group
User awareness and concern
8
- Premium Statistic Concerns regarding the protection of personal information in the UK 2021
- Basic Statistic Trust in organizations storing and using personal information in the UK 2017-2020
- Premium Statistic Trust in various organizations to use personal data ethically in the UK 2019, by age
- Premium Statistic Most important rights regarding personal data held by companies in the UK in 2021
- Premium Statistic Consumer understanding of personal data use by companies in the UK, 2021
- Premium Statistic Reasons for low levels of trust in handling of personal data by companies UK 2021
- Premium Statistic Measures that would increase trust in UK companies handling personal data 2021
- Premium Statistic Data which UK citizens do not believe social media companies are collecting in 2020
Spotlight: online privacy during the COVID-19 pandemic
5
- Basic Statistic Cumulative downloads of the NHS COVID-19 app in England and Wales 2021
- Premium Statistic Public opinion on contact tracing in relation to privacy in the UK in 2020, by age
- Premium Statistic COVID-19: Change in trust regarding the handling of personal data in the UK 2020
- Premium Statistic Importance of open access to data about COVID-19 in the UK in May 2020
- Premium Statistic Public opinion on government's data strategy in relation to COVID-19 in the UK 2020
Further related statistics
19
- Percentage change in content cookie use 2018, by type of use
- Percentage change in third-party cookies per page 2018, by country
- Awareness of cookies among internet users in Germany 2013-2015
- Leading websites which track users' information in Norway 2019, by cookies
- Europe: web traffic with consent management system 2018, by country
- Italy: key figures about web traffic with consent management system 2018
- Market share of loose cookies by distribution channel in Spain in 2014
- U.S. retail stores: sales of cookies and snack bars 2014-2016
- U.S. dollar sales of private label cookies & crackers 2016, by segment
- Brazil: import volume of cookies 2016-2017, by type
- German customers' cloud computing requirements 2016/17
- U.S. product shipment value of cookies and crackers 2002-2021
- Sweet biscuits manufacturing sales volume in the United Kingdom (UK) 2008-2021
- Weekly household consumption of biscuits in the UK 2006-2020, by type
- U.S. unit sales of private label cookies & crackers 2016, by segment
- Industry revenue of “cookie and cracker manufacturing“ in New Jersey 2012-2024
- Chile: restrictive diet adoption level 2017, by type
- Industry revenue of “cookie, cracker and pasta manufacturing“ in New York 2012-2024
- Sparkling water preference in South Korea 2016
Further Content: You might find this interesting as well
Statistics
- Percentage change in content cookie use 2018, by type of use
- Percentage change in third-party cookies per page 2018, by country
- Awareness of cookies among internet users in Germany 2013-2015
- Leading websites which track users' information in Norway 2019, by cookies
- Europe: web traffic with consent management system 2018, by country
- Italy: key figures about web traffic with consent management system 2018
- Market share of loose cookies by distribution channel in Spain in 2014
- U.S. retail stores: sales of cookies and snack bars 2014-2016
- U.S. dollar sales of private label cookies & crackers 2016, by segment
- Brazil: import volume of cookies 2016-2017, by type
- German customers' cloud computing requirements 2016/17
- U.S. product shipment value of cookies and crackers 2002-2021
- Sweet biscuits manufacturing sales volume in the United Kingdom (UK) 2008-2021
- Weekly household consumption of biscuits in the UK 2006-2020, by type
- U.S. unit sales of private label cookies & crackers 2016, by segment
- Industry revenue of “cookie and cracker manufacturing“ in New Jersey 2012-2024
- Chile: restrictive diet adoption level 2017, by type
- Industry revenue of “cookie, cracker and pasta manufacturing“ in New York 2012-2024
- Sparkling water preference in South Korea 2016
DMA. (November 5, 2020). Which of the following channels/platforms does your current consent/preference management set-up integrate with? [Graph]. In Statista. Retrieved March 20, 2023, from https://www.statista.com/statistics/1185727/consent-management-systems-marketing-uk/
DMA. "Which of the following channels/platforms does your current consent/preference management set-up integrate with? ." Chart. November 5, 2020. Statista. Accessed March 20, 2023. https://www.statista.com/statistics/1185727/consent-management-systems-marketing-uk/
DMA. (2020). Which of the following channels/platforms does your current consent/preference management set-up integrate with? . Statista. Statista Inc.. Accessed: March 20, 2023. https://www.statista.com/statistics/1185727/consent-management-systems-marketing-uk/
DMA. "Which of The following Channels/Platforms Does Your Current Consent/Preference Management Set-up Integrate With? ." Statista, Statista Inc., 5 Nov 2020, https://www.statista.com/statistics/1185727/consent-management-systems-marketing-uk/
DMA, Which of the following channels/platforms does your current consent/preference management set-up integrate with? Statista, https://www.statista.com/statistics/1185727/consent-management-systems-marketing-uk/ (last visited March 20, 2023)
Which of the following channels/platforms does your current consent/preference management set-up integrate with? [Graph], DMA, November 5, 2020. [Online]. Available: https://www.statista.com/statistics/1185727/consent-management-systems-marketing-uk/