UK consumer willingness to share personal information online 2022

Willingness of consumers in the United Kingdom (UK) to share personal data with online companies as of July 2022

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Release date

November 2022


United Kingdom

Survey time period

July 5th to 15th, 2022

Number of respondents

1,023 respondents

Age group

18 years and older

Special properties

consumers interested in checkout-free shopping

Supplementary notes

The original question was phrased by the source as follows: "Rate your willingness to share the following types of personal data with an online company that you are doing business with for the first time."

Figures may not add up to 100 due to rounding.

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