Consumer searches for the term "Bitcoin" on Google in 55 countries worldwide in 2020

Search interest of consumers in the search term "Bitcoin" versus other cryptocurrencies in 55 different countries and territories worldwide in 2020

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Release date

June 2020



Survey time period


Special properties

Figures provided are based on search interest in Google Trends. For more information, see the "Details" tab.

Supplementary notes

The figures provided were compiled from Google Trends, a service that allows for comparisons between search terms on the Google search engine. The percentage shown indicated how many times people searched for said cryptocurrencies compared to others. For instance, a percentage of 90 percent for Bitcoin versus 10 percent for Ethereum means the search volume for the key word “Bitcoin” was nine times higher than that of the search term “Ethereum”.

The source used the following search terms/cryptocurrencies:

  • Bitcoin;
  • Ethereum;
  • XRP;
  • Bitcoin Cash;
  • Litecoin;
  • Cardano;
  • Monero;
  • Tron;
  • IOTA;
  • Dogecoin.

The source explicitly mentions it did not include some digital currencies with a high market cap - such as Bitcoin SV or Binance Coin. This because the search volume was less than one percent when compared to Bitcoin.

Google Trends does not provide absolute figures (i.e. how many searches were conducted specifically) nor do they cover all countries. The source says that some countries - China or several countries in Africa - are missing.

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