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Leading uses of online travel agencies Taiwan 2020

Published by Agne Blazyte, Jan 27, 2022
According to a survey by Rakuten Insight on the usage of online travel agencies in Taiwan conducted in November 2020, 92 percent of the respondents stated booking accomodation as their main reason for using an online travel agent. Considerably less respondents stated that they used online travel agencies for purchasing travel tickets or other services.

Leading purposes for using online travel agencies in Taiwan as of November 2020

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In cooperation with
Rakuten Insight
Release date

January 2021

Region

Taiwan

Survey time period

November 12 to 30, 2020

Number of respondents

7,814 respondents

Age group

16 years and older

Special properties

among respondents from Taiwan

Method of interview

Online survey

Supplementary notes

The survey question was: "What did you use an online travel agency for? (choose all answers that apply)."

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