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Online retailing sales share South Korea 2021, by product

Published by
Nina Jobst,
Feb 11, 2022
In 2021, the home appliances and electronics sector accounted for around 23.3 percent of the total online retailing in South Korea. It was closely followed by the food sector with 23 percent and the living and furniture sector with 15.9 percent. Online retailing was leading the retail market of the country with its share of about 48 percent.

Distribution of total sales of online retailers in South Korea in 2021, by product group

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Release date

January 2022

Region

South Korea

Survey time period

2021

Supplementary notes

Here online retailers refer to 13 retailers including eBay Korea (Gmarket, Auction), 11street, Interpark, Coupang, Emart mall, Shinsegae mall, AK mall, Homeplus, Galleria mall, Lotte mart, Lotte ON, WeMakePrice, and TMON.

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