Web analytics software market share worldwide 2022

Published by
Lionel Sujay Vailshery,
Sep 13, 2022
Google dominated the web analytics industry in 2021, with three of its web analytics technologies maintaining the top three positions in the global market. Google Analytics was first with a market share of 30 percent, followed by Google Universal Analytics and Google Global Site Tag who had market shares of 24 and 20 percent, respectively. When all three technologies were combined, Google maintained more than 70 percent of the total market share.

Market share of leading web analytics technologies worldwide in 2022

© Statista 2023
Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

Use Ask Statista Research Service

In cooperation with
Release date

September 2022

Region

Worldwide

Survey time period

2022

Supplementary notes

The source used technographics to collect the following information. For more information regarding technographics, see https://www.datanyze.com/blog/technographic-data.

Citation formats
Statista Accounts: Access All Statistics. Starting from $1,788 USD / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Starter Account
The ideal entry-level account for individual users
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$189 USD $149 USD / Month *
in the first 12 months
Professional Account
Full access

Business Solutions including all features.

* Prices do not include sales tax.

Statistics on " Big data "

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Big data

Overview

5

Segments

5

Companies

6

Consumption

3

Special focus: Cloud computing & data centers

6

Further related statistics

17

Further Content: You might find this interesting as well

Statistics

Topics

Big dataDatabase softwareArtificial Intelligence (AI) worldwideData centers
Statista Accounts: Access All Statistics. Starting from $1,788 USD / Year
Learn more about how Statista can support your business.
Menu