According to a global survey in 2021, seven in ten wineries surveyed that conducted online wine tastings reported using social media to advertise these events. Meanwhile, half of all wineries promoted online wine tastings over direct email.
Leading platforms used for advertising online wine tastings worldwide as of January 2021
Characteristic
Share of respondents
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Winetourism, & Hochschule Geisenheim University. (March 15, 2021). Leading platforms used for advertising online wine tastings worldwide as of January 2021 [Graph]. In Statista. Retrieved September 18, 2024, from https://www.statista.com/statistics/1268711/wineries-platforms-advertising-online-wine-tastings-worldwide/
Winetourism, und Hochschule Geisenheim University. "Leading platforms used for advertising online wine tastings worldwide as of January 2021." Chart. March 15, 2021. Statista. Accessed September 18, 2024. https://www.statista.com/statistics/1268711/wineries-platforms-advertising-online-wine-tastings-worldwide/
Winetourism, Hochschule Geisenheim University. (2021). Leading platforms used for advertising online wine tastings worldwide as of January 2021. Statista. Statista Inc.. Accessed: September 18, 2024. https://www.statista.com/statistics/1268711/wineries-platforms-advertising-online-wine-tastings-worldwide/
Winetourism, and Hochschule Geisenheim University. "Leading Platforms Used for Advertising Online Wine Tastings Worldwide as of January 2021." Statista, Statista Inc., 15 Mar 2021, https://www.statista.com/statistics/1268711/wineries-platforms-advertising-online-wine-tastings-worldwide/
Winetourism & Hochschule Geisenheim University, Leading platforms used for advertising online wine tastings worldwide as of January 2021 Statista, https://www.statista.com/statistics/1268711/wineries-platforms-advertising-online-wine-tastings-worldwide/ (last visited September 18, 2024)
Leading platforms used for advertising online wine tastings worldwide as of January 2021 [Graph], Winetourism, & Hochschule Geisenheim University, March 15, 2021. [Online]. Available: https://www.statista.com/statistics/1268711/wineries-platforms-advertising-online-wine-tastings-worldwide/