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Consumers shopping clothing and shoes online in Norway 2022, by age

Published by L. Yltaevae, Jul 22, 2022
In the first quarter of 2022, more than half of Norwegian survey respondents part of Generation Z reported purchasing apparel and shoewear online. The younger generations prefer online shopping, as around 46 percent of millennials also stated buying clothes and shoes via the Internet.

Share of consumers shopping clothing and shoes online in Norway in 2022, by age group

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Release date

March 2022

Region

Norway

Survey time period

January to March 2022

Number of respondents

11,740*

Supplementary notes

* The survey included the United States, Germany, the Netherlands, France, Norway, Australia, Austria, Finland, Belgium, Sweden, and the United Kingdom. Each country had a minimum of 1,000 respondents.
This study included national representative samples that included both Klarna users and non-Klarna users.

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Statistics on Fashion e-commerce in the Nordics

Overview

5

Consumption

8

Top stores performance

7

Sites and apps

8

Further related statistics

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Topics

Fashion e-commerce in the NordicsOnline fashion in the NetherlandsFast fashion in EuropeFashion in the metaverseFashion in Germany
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