In France, the share of business-to-business (B2B) organizations' revenue share which comes from digital channels has increased from 29 percent in 2020 to 41 percent in 2022. According to this, the rise is expected to continue, with the revenue share from digital channels in 2024 projected to be 51 percent.
Share of business-to-business (B2B) organizations' revenue coming from digital channels in France in selected years from 2020 to 2024
Buying activity was collected from websites operating on Salesforce Commerce Cloud. To qualify for inclusion, a digital commerce site must have conducted transactions throughout the analysis period (Q4 2022 through Q3 2023) and met a monthly minimum visit and order threshold.
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Salesforce Research. (February 13, 2024). Share of business-to-business (B2B) organizations' revenue coming from digital channels in France in selected years from 2020 to 2024 [Graph]. In Statista. Retrieved October 03, 2024, from https://www.statista.com/statistics/1344937/b2b-revenue-from-digital-channels-france/
Salesforce Research. "Share of business-to-business (B2B) organizations' revenue coming from digital channels in France in selected years from 2020 to 2024." Chart. February 13, 2024. Statista. Accessed October 03, 2024. https://www.statista.com/statistics/1344937/b2b-revenue-from-digital-channels-france/
Salesforce Research. (2024). Share of business-to-business (B2B) organizations' revenue coming from digital channels in France in selected years from 2020 to 2024. Statista. Statista Inc.. Accessed: October 03, 2024. https://www.statista.com/statistics/1344937/b2b-revenue-from-digital-channels-france/
Salesforce Research. "Share of Business-to-business (B2b) Organizations' Revenue Coming from Digital Channels in France in Selected Years from 2020 to 2024." Statista, Statista Inc., 13 Feb 2024, https://www.statista.com/statistics/1344937/b2b-revenue-from-digital-channels-france/
Salesforce Research, Share of business-to-business (B2B) organizations' revenue coming from digital channels in France in selected years from 2020 to 2024 Statista, https://www.statista.com/statistics/1344937/b2b-revenue-from-digital-channels-france/ (last visited October 03, 2024)
Share of business-to-business (B2B) organizations' revenue coming from digital channels in France in selected years from 2020 to 2024 [Graph], Salesforce Research, February 13, 2024. [Online]. Available: https://www.statista.com/statistics/1344937/b2b-revenue-from-digital-channels-france/
