- E-Commerce›
- Key Figures of E-Commerce›
Leading products and services purchased online among French e-buyers 2019
Premium statistics
Industry-specific and extensively researched technical data (partially from exclusive partnerships).
A paid subscription is required for full access.
Leading products and services purchased online among French e-buyers 2019
Online purchase penetration of product and services in France as of January 2019, by type
by Statista Research Department,
last edited
Aug 29, 2019
As of January 2019, the product category which was the most purchased online was clothing, according to 58 percent of French people, before cultural goods, which were bought online by of 50 percent of those surveyed.
Online purchasing habits in France
As reported by the results of the Statista Global Consumer Survey from 2019, 40 percent of responding French consumer declared mostly purchasing clothing online rather than offline. Regarding services bought on the Internet, 27 percent of the surveyed stated having ordered restaurant and food delivery online during the past year.
E-shopping in France
In 2018, about half of interviewed French said that they have been shopping on the internet for 5 five years to even more than ten years. In the yearly results of a barometer on digital uses in France, 61 percent of French had carried out online purchases over the past 12 months in 2018. Moreover, the Statista Global Consumer Survey from 2019 reveals that 72 percent of French bought something from the e-commerce website amazon.fr, and 40 percent used cdiscount.com in the past year.
Online purchase penetration of product and services in France as of January 2019, by type
| Share of internet users who purchased | |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| Share of internet users who purchased | |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
Employee Account
Please create an employee account to be able to mark statistics as favorites.
Then you can access your favorite statistics via the star in the header.
Register now
Exclusive Premium statistic
You need a Premium Account for unlimited access.
Full access to 1m statistics
Incl. source references
Available to download in PNG, PDF, XLS format
Exclusive content
Exclusive Premium statistic
You need a Premium Account for unlimited access.
Full access to 1m statistics
Incl. source references
Available to download in PNG, PDF, XLS format
© Statista 2019
About this statistic
Show source
Download
Settings
Share
Chart type
Datalabels
Share on Social Media
Download started
Please be patient - this may take a moment
Please be patient - this may take a moment
Description
Source
More information
by Statista Research Department,
last edited
Aug 29, 2019
As of January 2019, the product category which was the most purchased online was clothing, according to 58 percent of French people, before cultural goods, which were bought online by of 50 percent of those surveyed.
Online purchasing habits in France
As reported by the results of the Statista Global Consumer Survey from 2019, 40 percent of responding French consumer declared mostly purchasing clothing online rather than offline. Regarding services bought on the Internet, 27 percent of the surveyed stated having ordered restaurant and food delivery online during the past year.
E-shopping in France
In 2018, about half of interviewed French said that they have been shopping on the internet for 5 five years to even more than ten years. In the yearly results of a barometer on digital uses in France, 61 percent of French had carried out online purchases over the past 12 months in 2018. Moreover, the Statista Global Consumer Survey from 2019 reveals that 72 percent of French bought something from the e-commerce website amazon.fr, and 40 percent used cdiscount.com in the past year.
- Show sources information
- Show publisher information
- Release date
- June 2019
- Region
- France
- Survey time period
- January 2019
- Special properties
- e-buyers
- Supplementary notes
- * Private car rental, carpooling, private accommodation services.
Source
- Show sources information
- Show publisher information
- Release date
- June 2019
More information
- Region
- France
- Survey time period
- January 2019
- Special properties
- e-buyers
- Supplementary notes
- * Private car rental, carpooling, private accommodation services.
Other statistics on the topic
E-commerce in Europe
+B2C E-Commerce
Most popular payment methods for online purchases in France 2017-2018
+Key Figures of E-Commerce
Leading e-commerce delivery methods used in France 2018
+Key Figures of E-Commerce
Forecasted e-commerce share of retail sales in France 2015-2018
+B2C E-Commerce
EU5: smartphone buyer penetration as of March 2014, by country
Statista Accounts:
Access All Statistics. Starting from $708 / Year
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account!
Premium Account
Your perfect start with Statista
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$59 / Month *
Corporate Account
Full access
Corporate solution including all features.
* All products require an annual contract.
Prices do not include sales tax.
Prices do not include sales tax.
Leading companies trust Statista:
Related Studies: Available to Download in PDF or PPTX Format
All Information
in one Presentation
E-commerce in Europe
- 148 page/s
- English
- pptx
- Detailed references
Everything On "E-commerce in Europe" in One Document: Edited and Divided into Handy Chapters. Including Detailed References.
Other Reports & Dossiers
I think of Statista as Google for researchers. Statista provides you with the information you search for right away.Dr. Horst Stipp
EVP, Research & Innovation, Advertising Research Foundation
Statistics on "E-commerce in France "
- Market overview
The most important statistics
- Projected e-commerce share of total retail sales in France from 2015 to 2018*Forecasted e-commerce share of retail sales in France 2015-2018
- France: retail e-commerce revenue forecast from 2017 to 2023 (in billion U.S. dollars)Total retail e-commerce revenue in France 2017-2023
- E-commerce revenue forecast in France from 2017 to 2023, by segment (in billion U.S. dollars)E-commerce revenue in France 2017-2023, by segment
- Number of e-commerce users in France from 2017 to 2023 (in millions)Online retail users in France 2017-2023
- Share of enterprises with online booking or ordering services in France in 2018, by industryEnterprises with online booking or ordering in France in 2018, by industry
- Share of enterprises that processed online orders in France in 2015, by industryShare of enterprises processing online orders in France 2015, by industry
- Annual revenue of e-commerce in France from 2005 to 2016 (in billion euros)E-commerce revenue in France 2005-2016
- Number of active e-commerce websites in France from 2006 to 2016 (in thousands)Number of e-commerce websites in France 2006-2016
- Online sales revenue by industry and company size
The most important statistics
- Revenue of online sales in France from 2008 to 2015, by company size (in million euro)Online sales revenue in France 2008-2015, by company size
- Online sales revenue distribution in France from 2014 to 2015, by company sizeOnline sales revenue distribution in France 2014-2015, by company size
- Revenue of online sales in the accommodation and food services industry in France from 2008 to 2015 (in million euro)*Accommodation and food services: online revenue in France 2008-2015
- Revenue of online sales in the construction industry in France from 2008 to 2015 (in million euro)*Online sales revenue in the construction industry in France 2008-2015
- Revenue of online sales in the manufacturing, energy, water and waste management industry in France from 2010 to 2015 (in million euro)*Online sales revenue in the manufacturing industry in France 2010-2015
- Revenue of online sales in the wholesale and retail commerce and the car and motorcycle repair industry in France from 2009 to 2015 (in million euro)*Online sales revenue in the retail and wholesale commerce in France 2009-2015
- Online sales revenue of scientific, technical and specialized activities in France from 2008 to 2015 (in million euro)*Online sales revenue in the scientific and technical sector of France 2008-2015
- Online consumers
The most important statistics
- Average spending per capita for online shopping in France from 2012 to 2017 (in euros)E-commerce spending per capita in France 2012-2017
- Delivery methods ranked by usage penetration among online buyers in France in 2018Leading e-commerce delivery methods used in France 2018
- Breakdown of online products sales value in France in 2016, by means of payment usedLeading payment methods used when buying online in France 2016
- Share of the population making purchases online in France from 2003 to 2018Online purchasing penetration in France 2003-2018
- Share of the population making purchases online in France in 2016, by age groupOnline purchasing penetration in France 2016, by age group
- Share of the population making purchases online in France in 2016, by education levelOnline purchasing penetration in France 2016, by educational background
- Share of the population making purchases online in France in 2016, by social classPenetration of online purchasing in France 2016, by socioeconomic condition
- Cross-border commerce
The most important statistics
- Share of European online shoppers who purchased online from internet shops based in France in 2017 and 2018, by countryShare of European customers of online shops in France 2017-2018, by country
- What was the share of goods and/or services that your company has purchased online from countries outside the EU?*Share of goods & services purchased online outside the EU by companies in France 2014
- Which of the following methods do you prefer to use when you pay for a product you have bought online?Most popular payment methods for online purchases in France 2017-2018
- Companies in France concerned about the rules which must be followed when selling or trying to sell online to other EU countries in 2014*French companies' concerns with rules to sell online in foreign countries 2014
- Companies in France facing problems with foreign taxation when selling or trying to sell online to other EU countries in 2014French companies dealing with foreign taxation in other EU countries in 2014
- Companies in France facing insufficient payment security when selling or trying to sell online to other EU countries in 2014*French companies facing insufficient online payment security in 2014
- Would your firm increase its sales online in other EU countries, if the same rules for e-commerce applied?*French companies opinion towards common rules for e-commerce in the EU 2014
- M-commerce
The most important statistics
- Smartphone buyer penetration in Europe as of March 2014, by countryEU5: smartphone buyer penetration as of March 2014, by country
- How much do you spend on average when you purchase from your smartphone?Amount spent per purchase among m-commerce users in France 2013
- How often do you use your smartphone or tablet to... ?Frequency of mobile shopping behaviors in France 2013
- Distribution of mobile commerce transactions in France as of 1st and 2nd quarter 2015, by device usedM-commerce transactions in France Q1-Q2 2015, by device used
- When shopping on your smartphone or tablet, from which format do you prefer to purchase? Preferred method of online shopping on a smartphone or tablet in France in 2015
- Which types of goods and services have you already purchased from your smartphone?Product types purchased via smartphone in France 2013
- Mobile retail conversion rates in France as of the second quarter of 2015, by optimization level of the mobile siteMobile retail conversion rates in France 2015, by website quality
- When planning to purchase the following type of products using your smartphone or tablet, your first reflex is to... ?Path to purchase: first step taken by consumers via mobile in France 2013, by product
- C2C e-commerce and collaborative consumption
The most important statistics
- Share of individuals using the internet to sell goods or services in France from 2007 to 2018Online C2C e-commerce penetration in France 2007-2018
- Penetration of selected collaborative consumption types among internet users in France as of January 2017Collaborative consumption penetration in France 2017
- During the last twelve months, which products have you purchased from private individuals online?C2C online purchasing penetration in France 2014-2015, by product type
- During the last twelve months, which products have you sold to private individuals online?C2C online selling penetration in France 2014-2015, by product type
- Purchase from private sellers online...?Motives for purchasing online from private sellers in France 2014
- Benefits of selling online to private individuals online according to French online buyers in 2016Motives for selling online to private individuals in France 2016
- In your opinion, which of the following criteria are important to make a good website for sales and purchases between individuals?Criteria for a good C2C platform according to French buyers and sellers in 2014
- Importance given to ratings and customer reviews on C2C e-commerce platforms in France in 2014Criteria for purchasing on C2C platforms in France 2014
Discover Statista
Need help with using Statista for your research?
Tutorials and first steps
Further Content: You might find this interesting as well
Statistics
- Purchase frequency of online buyers in France 2017
- Penetration of online purchasing in France 2016, by household size
- Penetration of online purchasing in France 2016, by city size
- Penetration of online purchasing in France 2016, by study level
- Researching products before online purchase in Denmark 2015-2018
- Forecasted digital shoppers and buyers penetration in the UK 2014-2017
- Online and in-store sales, by category 2014 in Denmark
- Quebec monthly online shopping usage rate 2009-2015
- Quebec online shopping reach 2018, by age group
- Quebec online shopping reach 2016-2018, by gender
- Chile: online shoppers 2016
- Quebec monthly online shopping usage rate 2010-2015, by gender
- Chile: online shoppers 2016, by gender
- Japan: shopper satisfaction with search browsing 2014
- Percentage of households in China shopping online 2013, by region
- Level of trust in online retail websites and private companies in France 2015
- Administrative websites usage penetration France 2010-2015, by gender
- Business intelligence adoption by industry worldwide, as of 2018
Related topics
About Statista
Statista offers dossiers and reports on over 170 industries. With Statista you are always able to make informed decisions and boost your work efficiency.
Internet & Telecommunications
- Social Media
- E-Commerce
- Online Video & Entertainment
- Advertising & Marketing
Consumer Goods & FMCG
- Alcoholic Beverages
- Cleaning Products
- Cosmetics & Personal Care
- Food & Nutrition
Retail & Trade
- Health & Hygiene
- International Trade
- Shopping Behavior
- Sports & Leisure
Travel, Tourism & Hospitality
- Business Travel
- Leisure Travel
- Accomodation
- Restaurants
Society
- Demographics
- Economy
- Education & Science
- Politics & Government
Transportation & Logistics
- Aviation
- Rail Transport
- Vehicles & Road Traffic
- Water Transport
Statista Accounts:
Access All Statistics. Starting from $708 / Year
Save statistic in .XLS format
You can only download this statistic as a Premium user.
Save statistic in .PNG format
You can only download this statistic as a Premium user.
Save statistic in .PDF format
You can only download this statistic as a Premium user.
Show source references
As a Premium user you get access to the detailed source references and background information about this statistic.
Show details about this statistic
As a Premium user you get access to background information and details about the release of this statistic.
Bookmark statistics
As soon as this statistic is updated, you will immediately be notified via e-mail.
Yes, save as favorite!
...and make my research life easier.
Change statistics options
You need at least a Premium Account to use this feature.
Exclusive Corporate feature
This feature is limited to our corporate solutions.
Please contact us to get started with full access to dossiers, forecasts, studies and international data.
Corporate Account
We use cookies to personalize contents and ads, offer social media features, and analyze access to our website. In your browser settings you can configure or disable this, respectively, and can delete any already placed cookies. For details, please see your browser’s Help section (by pressing F1). Please see our privacy statement for details about how we use data.