Main social networks used for shopping in France 2022

Published by
Stephanie Chevalier,
Jun 22, 2023
Facebook was the most popular platform for social commerce in France in 2022. In a 2022 survey, nearly three-quarters (73 percent) of French social shoppers reported purchasing a product on Facebook. In contrast, 26 percent of respondents reported engaging in social commerce on Instagram.

Most popular social media platforms for shopping in France in 2022

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Release date

January 2022

Region

France

Survey time period

January 5 and 6, 2022

Number of respondents

258 social shoppers

Method of interview

Online survey

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Statistics on " Social commerce "

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Overview

5

Popular platforms

8

Discovery and influence

8

Shopping behavior

7

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Topics

Social networks usage in SpainSocial mediaSocial media usage in the UKSocial media usage in Western Europe
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