Purchase channel of choice for makeup in Japan 2023, by gender

Preferred purchase channels for buying makeup in Japan as of August 2023, by gender

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Release date

December 2023

Region

Japan

Survey time period

August 3 to 13, 2023

Number of respondents

5,765 respondents

Age group

15-69 years

Special properties

multiple answers allowed

Method of interview

Online survey

Supplementary notes

Original question: "From where have you bought the cosmetics for yourself within the last year? - Makeup items."
5,007 female and 758 male respondents who have bought makeup items within the last year were surveyed for this question.

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Access all statistics starting from $1,788 USD yearly *

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Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$149 USD $199 USD
per month, billed annually 1
25% off until Sep 30th
  • Free Statistics
  • Premium Statistics
  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
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1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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