Share of consumers considering chatbots useful in mobile shopping 2022, by country

Share of consumers considering chatbot customer service useful when shopping via mobile in 2022, by country

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Release date

February 2023



Survey time period

December 2022

Age group

18 years and older

Supplementary notes

Original question: 'Thinking about when you purchase things online, for which of the following products or services do you think using a customer service chatbot (an automated service which uses artificial intelligence to answer customer questions) can be useful?' (% of adults who selected 'mobile phones')

Survey carried out in 18 countries; sample sizes vary between 431 and 1,572 for each market.
Sample size is representative of the national population in each country except for Mexico, India, Indonesia, and Hong Kong.

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