Sephora and Ulta's online D2C holiday sales share in the US 2019-2022

Share of online sales of total D2C sales during the holiday season of Sephora and Ulta in the United States from 2019 to 2022

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Release date

January 2023

Region

United States

Survey time period

2019 to 2022

Special properties

direct-to-consumer sales

Supplementary notes

Data represents November to December sales of each year. It excludes sales via store-branded credit cards, gift cards, any type of financing, and third-party sales.

Figures have been rounded.

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Statistics on " Online beauty retailers in the United States "

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