L. Yltävä
Research expert
Detailed statistics
Revenue of cosmetics e-commerce in selected countries worldwide 2023
Detailed statistics
U.S. cosmetics and beauty retail e-commerce sales 2020-2026
Detailed statistics
Online and offline split in the beauty and personal care market in the U.S. 2023
Revenue of personal care e-commerce in selected countries worldwide 2023
Revenue of the e-commerce personal care market in select countries worldwide in 2023 (in billion U.S. dollars)
Revenue of cosmetics e-commerce in selected countries worldwide 2023
Revenue of the e-commerce cosmetics market in select countries worldwide in 2023 (in billion U.S. dollars)
Top countries for the online beauty and cosmetics industry globally 2024, by traffic
Leading countries for the online beauty and cosmetics industry worldwide in 2024, by total traffic volume
E-commerce revenue in the United States 2023, by segment
Revenue of the e-commerce market in the United States 2023, by segment (in billion U.S. dollars)
Beauty and personal care e-commerce revenue in the U.S. 2019-2029
Revenue in the beauty and personal segment of the e-commerce market in the United States from 2019 to 2029 (in billion U.S. dollars)
Beauty & personal care e-commerce revenue in the U.S. 2017-2029, by segment
Revenue in the beauty and personal care market in the United States from 2017 to 2029, by segment (in million U.S. dollars)
ARPU in the beauty and personal care e-commerce segment in the U.S. 2019-2029
Average revenue per unit (ARPU) in the beauty and personal care segment of the e-commerce market in the United States from 2019 to 2029
Online and offline split in the beauty and personal care market in the U.S. 2023
Online and offline split in the beauty and personal care market in the United States in 2023
Top 10 personal care online stores in the U.S. 2023
Top online stores in the personal care segment in the United States in 2023, by e-commerce net sales (in million U.S. dollars)
Top beauty online stores in the U.S. 2023, by net sales
Top online stores in the beauty segment in the United States in 2023, by e-commerce net sales (in million U.S. dollars)
Most visited beauty and cosmetics websites in the U.S. 2024
Most visited beauty and cosmetics websites in the United States as of March 2024 (in millions)
Top beauty websites in the U.S. 2024, by share of voice
Leading beauty websites in the United States in the 2nd quarter 2024, by share of voice
Most well-known beauty and health online shops in the United States 2023
Leading beauty and health online shops ranked by brand awareness in the United States in 2023
E-commerce websites where buyers start online beauty shopping in the U.S. 2023
Online stores where consumers begin shopping for beauty products in the United States in 2023
Websites or stores shoppers visit when searching new beauty products in the U.S. 2023
Online and in-store channels where shoppers research beauty products they've never purchased before in the United States in 2023
Share of consumers who complete beauty purchases online in the U.S. 2024, by channel
Online destinations where consumers are most likely to complete beauty purchases in the United States in 2024
Leading purchase channels for beauty shoppers in the U.S. 2023
Leading purchase channels for beauty shoppers in the United States in 2023
Leading purchase channels for skincare shoppers in the U.S. 2023
Leading purchase channels for skincare shoppers in the United States in 2023
Favorite shopping channels among beauty shoppers in the U.S. 2023
Favorite shopping channels among beauty enthusiasts in the United States in 2023, by purchase frequency
Leading social media platforms for online beauty purchases in the U.S. 2023
Leading social media platforms for online beauty purchases in the United States in 2023
Most popular categories for online purchases in the U.S. 2024
Most popular categories for online purchases in the U.S. as of June 2024
Beauty online shopping frequency in the U.S. 2023
Purchase frequency among shoppers buying beauty products online in the United States in 2023
Purchase intent clicks of beauty e-commerce in the U.S. 2023, by day
Days with the most beauty e-commerce traffic in the United States in 2023
Most helpful webpage product details when shopping for beauty online in the U.S. 2024
Most important website product details when deciding to purchase beauty products online in the United States in 2024
Brand features appealing online beauty and skincare shoppers in the U.S. 2023
Features attracting online shoppers purchasing beauty or skincare brands in the United States in 2023
Online beauty shoppers who read reviews in the U.S. 2023
Share of beauty shoppers who read reviews while shopping online in the United States in 2023
Never-tried products as share of online beauty purchases in the U.S. 2023
Never-tried beauty products as share of total online beauty purchases in the United States in 2023
Users in the beauty and personal care market in the U.S. 2019-2029
Number of users in the beauty and personal care segment of the e-commerce market United States from 2019 to 2029 (in million individuals)
Share of shoppers buying beauty products online in the U.S. 2023, by generation
Share of consumers purchasing beauty products online in the United States in 2nd quarter 2023, by generation
Share of shoppers buying beauty products online in the U.S. 2023, by gender
Share of consumers purchasing beauty products online in the United States in 2nd quarter 2023, by gender
Beauty consumers expected online spending in the U.S. 2024
Share of online shoppers expected to increase or decrease their spending on beauty products in the United States in 2024
Beauty product spending intentions in the U.S. 2023, by channel
Consumers who expect to spend more on beauty items in the United States in 2023, by purchase channel
Average monthly spend on online beauty products in the U.S. 2023
Average monthly spend on online beauty products in the United States in 2023 (in U.S. dollars)
Most popular product discovery channels for Gen Z beauty shoppers in the U.S. 2024
Most popular beauty product discovery channels among Gen Z shoppers in the United States in 2024
Top Gen Z search and purchase channels for beauty items online in the U.S. 2023
Leading Gen Z search and purchase channels for new-to-them beauty products in the United States in 2023
Top factors that influence Gen Z's purchase of beauty products online U.S. 2023
Top factors that Gen Z online shoppers consider when making beauty purchases in the United States in 2023
Gen Z monthly online beauty expenditure in the U.S. 2023
Monthly online beauty spend of Gen Z shoppers in the United States in 2023
Impact of influencers on beauty products purchases among U.S. Gen Z 2024
Share of Gen Z consumers who purchased beauty products based on influencers' recommendations in the United States in 2024
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