According to a survey conducted in 2024, consumers in the United States are most likely to complete beauty purchases on Amazon. Almost one-third of respondents reported purchasing beauty products on Amazon, while around 24 percent revealed doing so on Walmart. Beauty retailers' websites or apps were also among the top online purchase destinations, with 15 percent of the survey respondents.
Online destinations where consumers are most likely to complete beauty purchases in the United States in 2024
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Tinuiti. (August 27, 2024). Online destinations where consumers are most likely to complete beauty purchases in the United States in 2024 [Graph]. In Statista. Retrieved October 31, 2024, from https://www.statista.com/statistics/1401027/beauty-purchases-by-distribution-channel-united-states/
Tinuiti. "Online destinations where consumers are most likely to complete beauty purchases in the United States in 2024." Chart. August 27, 2024. Statista. Accessed October 31, 2024. https://www.statista.com/statistics/1401027/beauty-purchases-by-distribution-channel-united-states/
Tinuiti. (2024). Online destinations where consumers are most likely to complete beauty purchases in the United States in 2024. Statista. Statista Inc.. Accessed: October 31, 2024. https://www.statista.com/statistics/1401027/beauty-purchases-by-distribution-channel-united-states/
Tinuiti. "Online Destinations Where Consumers Are Most Likely to Complete Beauty Purchases in The United States in 2024." Statista, Statista Inc., 27 Aug 2024, https://www.statista.com/statistics/1401027/beauty-purchases-by-distribution-channel-united-states/
Tinuiti, Online destinations where consumers are most likely to complete beauty purchases in the United States in 2024 Statista, https://www.statista.com/statistics/1401027/beauty-purchases-by-distribution-channel-united-states/ (last visited October 31, 2024)
Online destinations where consumers are most likely to complete beauty purchases in the United States in 2024 [Graph], Tinuiti, August 27, 2024. [Online]. Available: https://www.statista.com/statistics/1401027/beauty-purchases-by-distribution-channel-united-states/