Penfolds, a wine brand operating under Treasury Wine Estates (TWE), came out on top as Australia's most valuable alcohol brand in 2023, with a brand value of almost 660 million Australian dollars. Lager brand Fosters, owned by Asahi, came in second, with a brand value of over 620 million Australian dollars, followed by another TWE brand, Beringer.
Breakdown of the most valuable alcohol brands in Australia in 2023, by brand value
(in million Australian dollars)
Characteristic
Brand value in million Australian dollars
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Brand Finance. (July 31, 2023). Breakdown of the most valuable alcohol brands in Australia in 2023, by brand value (in million Australian dollars) [Graph]. In Statista. Retrieved September 01, 2024, from https://www.statista.com/statistics/1409429/australia-most-valuable-alcohol-brands-by-brand-value/
Brand Finance. "Breakdown of the most valuable alcohol brands in Australia in 2023, by brand value (in million Australian dollars)." Chart. July 31, 2023. Statista. Accessed September 01, 2024. https://www.statista.com/statistics/1409429/australia-most-valuable-alcohol-brands-by-brand-value/
Brand Finance. (2023). Breakdown of the most valuable alcohol brands in Australia in 2023, by brand value (in million Australian dollars). Statista. Statista Inc.. Accessed: September 01, 2024. https://www.statista.com/statistics/1409429/australia-most-valuable-alcohol-brands-by-brand-value/
Brand Finance. "Breakdown of The Most Valuable Alcohol Brands in Australia in 2023, by Brand Value (in Million Australian Dollars)." Statista, Statista Inc., 31 Jul 2023, https://www.statista.com/statistics/1409429/australia-most-valuable-alcohol-brands-by-brand-value/
Brand Finance, Breakdown of the most valuable alcohol brands in Australia in 2023, by brand value (in million Australian dollars) Statista, https://www.statista.com/statistics/1409429/australia-most-valuable-alcohol-brands-by-brand-value/ (last visited September 01, 2024)
Breakdown of the most valuable alcohol brands in Australia in 2023, by brand value (in million Australian dollars) [Graph], Brand Finance, July 31, 2023. [Online]. Available: https://www.statista.com/statistics/1409429/australia-most-valuable-alcohol-brands-by-brand-value/