High-income customers willingness to change primary banks in the UK 2023
Almost half of the high-earning customers in the United Kingdom were likely to change banks on the next possible occasion in 2023, according to Statista's Consumer Insights. Based on Statista's survey, 44 percent of the respondents with an annual income of at least 76,800 British pounds were either likely or very likely to change primary banks. Despite the high customer satisfaction with primary banks, only 34 percent of the high-income customers indicated that they were unlikely to change banks on the next possible occasion.