Market size of the global wellness industry in 2013, by segment (in billion U.S. dollars)*

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This statistic shows the market size of the global wellness industry in 2013, by segment. In 2013, the market size of the healthy eating, nutrition and weight loss segment of the global wellness industry amounted to an estimated 574 billion U.S. dollars.


Wellness industry - additional information

Wellness is based on the general taking care of one’s health and wellbeing. The wellness industry, therefore, contains such segments as beauty care, nutrition, body and mind health and spa visits, among others. In 2013, the beauty and anti-aging segment of the wellness industry was by far the largest with a market size of more than one trillion U.S. dollars. Healthy eating, nutrition and weight loss and wellness tourism were also large categories.

Within the wellness tourism segment, lodging and transport contributed the largest amount to market size in 2012, with 93.4 billion and 91.8 billion U.S. dollars respectively. Other areas of wellness tourism include food and drink, shopping and activities and excursions. In a June 2014 survey, 70 percent of North American health travelers labeled healthy meals as an important factor in wellness vacations. Nature experiences and fitness activities also ranked among the most important aspects.

Another industry commonly linked with wellness is the spa industry. In 2013, the spa industry in the United States generated revenues of around 15 billion U.S. dollars, with the number of spa locations more than doubling between 2003 and 2013. In the 12 months leading to spring 2014, over 15 million Americans had visited a day spa at least once. While spas are often associated with luxury, 64.5 percent of U.S. households with an income of more than 100 thousand U.S. dollars had not spent a thing on day spas or massages in the past year as of July 2014.

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