- E-Commerce›
- Key Figures of E-Commerce›
U.S. retail e-commerce sales 2002-2017
U.S. retail e-commerce sales 2002-2017
Desktop retail e-commerce sales in the United States from 2002 to 2017 (in billion U.S. dollars)
This statistic shows the sales figures for U.S. retail e-commerce from 2002 to 2017. In 2017, overall U.S. desktop retail e-commerce sales almost reached 336 billion U.S. dollars. In 2012, desktop retail e-commerce sales added up to a total of 186.2 billion U.S. dollars.
E-commerce sales in the U.S. – additional information
In its simplest terms e-commerce, which has been in development since the 1970s, refers to the buying or selling of products and services via the internet. In the fourth quarter of 2017, e-commerce accounted for 9.1 percent of total retail sales in the United States, almost double the amount from seven years earlier in 2010.
Desktop retail e-commerce sales in the United States from 2002 to 2017 (in billion U.S. dollars)
Loading statistic...
| Sales in billion U.S. dollars | |
|---|---|
| 2017 | 335.7 |
| 2016 | 291.8 |
| 2015 | 256.1 |
| 2014 | 237 |
| 2013 | 211 |
| 2012 | 186 |
| 2011 | 162 |
| 2010 | 142 |
| 2009 | 130 |
| 2008 | 130 |
| 2007 | 123 |
| 2006 | 102 |
| 2005 | 82 |
| 2004 | 67 |
| 2003 | 53 |
| 2002 | 42 |
| Sales in billion U.S. dollars | |
|---|---|
| 2017 | 335.7 |
| 2016 | 291.8 |
| 2015 | 256.1 |
| 2014 | 237 |
| 2013 | 211 |
| 2012 | 186 |
| 2011 | 162 |
| 2010 | 142 |
| 2009 | 130 |
| 2008 | 130 |
| 2007 | 123 |
| 2006 | 102 |
| 2005 | 82 |
| 2004 | 67 |
| 2003 | 53 |
| 2002 | 42 |
© Statista 2019
About this statistic
Show source
Download
Settings
Share
Download started
Please be patient - this may take a moment
Please be patient - this may take a moment
Description
Source
More information
This statistic shows the sales figures for U.S. retail e-commerce from 2002 to 2017. In 2017, overall U.S. desktop retail e-commerce sales almost reached 336 billion U.S. dollars. In 2012, desktop retail e-commerce sales added up to a total of 186.2 billion U.S. dollars.
E-commerce sales in the U.S. – additional information
In its simplest terms e-commerce, which has been in development since the 1970s, refers to the buying or selling of products and services via the internet. In the fourth quarter of 2017, e-commerce accounted for 9.1 percent of total retail sales in the United States, almost double the amount from seven years earlier in 2010.
Show moreE-commerce sales in the U.S. – additional information
In its simplest terms e-commerce, which has been in development since the 1970s, refers to the buying or selling of products and services via the internet. In the fourth quarter of 2017, e-commerce accounted for 9.1 percent of total retail sales in the United States, almost double the amount from seven years earlier in 2010.
- Show sources information
- Show publisher information
- Release date
- March 2018
- Region
- United States
- Survey time period
- 2002 to 2017
- Special properties
- desktop only, excluding mobile; excluding travel sales
- Supplementary notes
- 2015 to 2017 data was calculated from quarterly figures.
Source
- Show sources information
- Show publisher information
- Release date
- March 2018
More information
- Region
- United States
- Survey time period
- 2002 to 2017
- Special properties
- desktop only, excluding mobile; excluding travel sales
- Supplementary notes
- 2015 to 2017 data was calculated from quarterly figures.
Statista Accounts:
Access All Statistics. Starting from $588 / Year
Basic Account
Get to know the platform
You only have access to basic statistics.
Premium Account
Your perfect start with Statista
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$49 / Month *
Corporate Account
Full access
Corporate solution including all features.
* All products require an annual contract.
Prices do not include sales tax.
Prices do not include sales tax.
Leading companies trust Statista:
Related Studies: Available to Download in PDF or PPTX Format
All Information
in one Presentation
E-commerce in the United States
- 167 page/s
- English
- pptx
- Detailed references
Everything On "E-commerce in the United States" in One Document: Edited and Divided into Handy Chapters. Including Detailed References.
Statista has been my savior on several occasions. The site is easy to maneuver and the data is in a format that can go right into a report or presentation.Marlene Greenfield
Vice President, Hearst Magazines
Statistics on "E-commerce in the United States"
- Market volume
The most important statistics
- Retail e-commerce sales in the United States from 2017 to 2023 (in million U.S. dollars)United States: retail e-commerce sales 2017-2023
- Retail e-commerce sales including digital services in the United States from 2014 to 2022 (in billion U.S. dollars)United States: retail e-commerce sales 2014-2022
- Retail e-commerce sales in the United States from 1st quarter 2009 to 4th quarter 2018 (in million U.S. dollars)Quarterly U.S. e-commerce retail sales 2009-2018
- Quarterly share of e-commerce sales of total U.S. retail sales from 1st quarter 2010 to 4th quarter 2018Share of e-commerce sales in total U.S. retail sales 2010-2018
- Desktop retail e-commerce sales in the United States from 2002 to 2017 (in billion U.S. dollars)U.S. retail e-commerce sales 2002-2017
- Desktop retail e-commerce spending in the United States from 1st quarter 2007 to 4th quarter 2017 (in billion U.S. dollars)Quarterly U.S. desktop retail e-commerce spending 2007-2017
- U.S. mobile retail commerce sales as percentage of retail e-commerce sales from 2017 to 2021U.S. mobile retail commerce sales share 2017-2021
- M-commerce share of total digital commerce spending in the United States from 2nd quarter 2010 to 4th quarter 2017Share of U.S. mobile e-commerce spending 2010-2017
- Retailers and websites
The most important statistics
- U.S. customer satisfaction with online retail from 2000 to 2018 (index score)ACSI - U.S. customer satisfaction with online retail as of 2018
- Market share of leading retail e-commerce companies in the United States as of February 2019U.S. leading e-retailers 2019, by market share
- Leading U.S. companies ranked by retail e-commerce sales from 2017 to 2019 (in billion U.S. dollars)Leading U.S. companies ranked by online retail sales 2017-2019
- Leading e-retailers in the United States in 2017, ranked by e-commerce sales (in billion U.S. dollars)U.S. e-retailers: e-commerce sales 2017
- Year-on-year growth of leading e-retailers in the United States in 2017Revenue growth of top e-retailers in the United States 2017
- Fastest-growing e-retailers in the United States in 2017, based on year-on-year e-commerce sales growthFastest-growing U.S. e-retailers 2017
- Leading retail chains in the United States in 2017, ranked by e-commerce sales (in million U.S. dollars)E-commerce sales of U.S. retail chains 2017
- Leading web-only merchants in the United States in 2017, ranked by e-commerce sales (in million U.S. dollars)E-commerce sales of U.S. web-only merchants 2017
- Online shoppers
The most important statistics
- Number of digital buyers in the United States from 2013 to 2021 (in millions)United States: number of digital buyers 2013-2021
- Digital shopper penetration in the United States from 2016 to 2021United States: digital shopper penetration 2016-2021
- Distribution of online shoppers in the United States as of December 2017, by age groupDistribution of U.S. online shoppers 2017, by age group
- Distribution of online shoppers in the United States as of December 2017, by genderDistribution of U.S. online shoppers 2017, by gender
- Distribution of online shoppers in the United States as of December 2017, by household income (in U.S. dollars)Distribution of U.S. online shoppers 2017, by household income
- Shopping behavior
The most important statistics
- Which of the following channels do you use today when researching products from an online retailer?U.S. shopper online retail research channels 2017
- Which of the following channels do you use today when buying products from an online retailer?Leading channels to purchase products from online retailers in the U.S. 2017
- Conversion rate of online shoppers in the United States as of 3rd quarter 2018U.S. online shopper conversion rate 2017-2018
- How often do you shop online?U.S. online shopping frequency 2017
- Most frequently utilized delivery options for digital purchases according to online shoppers in the United States as of February 2016U.S. online shopping delivery time preference 2016
- Online shopping frequency of online shoppers in the United States as of April 2017, by genderU.S. online shopping frequency 2017, by gender
- Online shopping frequency of online shoppers in the United States as of April 2017, by product lineU.S. online shopping frequency 2017, by product line
- Delivery methods used by internet users in the United States for digital purchases as of February 2018, by age groupDelivery method preference of U.S. online shoppers 2018, by age group
- Device usage
The most important statistics
- Distribution of online shopping customers vs. share of retail sales in the United States as of 2nd quarter 2018, by platformOnline shopping customers vs. retail sales in the U.S. Q2 2018, by platform
- Average value of online shopping orders in the United States as of 3rd quarter 2018, by device (in U.S. dollars)U.S. average online shopping order value 2018, by device
- Conversion rate of online shoppers in the United States as of 3rd quarter 2018, by deviceU.S. online shopper conversion rate 2018, by device
- Retail website visit duration in the United States as of 4th quarter 2018, by device (in minutes)U.S. online retail website visits duration 2015-2018, by device
- Percentage of consumers in the United States who use their mobile phone for shopping related activities as of June 2017Leading shopping-related activities via mobile phone in the U.S. 2017
- Mobile commerce
The most important statistics
- Mobile retail e-commerce sales in the United States from 2013 to 2020 (in billion U.S. dollars)U.S. mobile retail commerce revenue 2013-2020
- M-commerce share of total digital commerce spending in the United States from 2nd quarter 2010 to 4th quarter 2017Share of U.S. mobile e-commerce spending 2010-2017
- Mobile e-commerce spending in the United States from 2nd quarter 2010 to 4th quarter 2017 (in billion U.S. dollars)Quarterly U.S. mobile e-commerce spending 2010-2017
- U.S. mobile retail commerce sales as percentage of retail e-commerce sales from 2017 to 2021U.S. mobile retail commerce sales share 2017-2021
- U.S. mobile retail commerce sales as percentage of total e-commerce transactions from 3rd quarter 2016 to 2nd quarter 2018, by deviceU.S. mobile retail e-commerce transactions share 2016-2018, by device
- Retail m-commerce sales via smartphone in the United States from 2018 to 2022 (in billion U.S. dollars)U.S. smartphone retail m-commerce revenue 2018-2022
- Retail m-commerce sales via tablets in the United States from 2017 to 2021 (in billion U.S. dollars)U.S. tablet retail m-commerce revenue 2017-2021
- Number of mobile buyers in the United States from 2014 to 2020 (in millions)Number of mobile buyers in the United States 2014-2020
- Digital payments
The most important statistics
- Leading payment methods used for online transactions in the United States in 2018Payment methods used for online transactions in the U.S. 2018
- Proximity mobile payment transaction value in the United States from 2015 to 2021 (in billion U.S. dollars)U.S. proximity mobile payment transaction value 2015-2021
- Average annual spending per proximity mobile payment transaction user in the United States from 2014 to 2019 (in U.S. dollars)Average spending per U.S. proximity mobile payment user 2014-2019
- Most popular proximity mobile payment apps in the United States from 2018 to 2022, by number of users (in millions)U.S. audience size of leading proximity payment apps 2018-2022
- Percentage of smartphone users in the United States accessing proximity mobile payments from 2018 to 2022Share of U.S. smartphone users accessing proximity mobile payments 2018-2022
- Number of proximity mobile payment users in the United States from 2014 to 2022 (in millions)U.S. proximity mobile payment users 2014-2022
- Which of the following types of mobile payments have you made using your mobile phone within the last 12 months?U.S. consumer usage of mobile payments 2017
- Share of small business owners in the United States who accept digital and mobile payment methods as of October 2017Small U.S. business owners accepting digital payments 2017
Discover Statista
Need help with using Statista for your research?
Tutorials and first steps
Further Content: Statistics, Studies, and Topic Pages
Statistics
- U.S. holiday season desktop retail e-commerce sales 2005-2017
- Leading retail websites in Germany in December 2012, based on visitors
- Total and e-commerce U.S. retail trade sales 2000-2017
- Leading retail websites in Sweden as of August 2013, based on visitors
- Leading retail websites in France in June 2013, based on visitors
- E-commerce as share of total U.S. retail sales 2000-2016
- Share of retail sales in the United States as of 2017, by sales channel
- Annual worldwide revenue of Karmaloop.com in 2011
- POS and e-ecommerce revenue in the Netherlands 2018-2022
- POS and e-ecommerce revenue in Belgium 2018-2022
- Forecast retail e-commerce sales in the UK 2015-2018
- E-commerce share of retail sales in France 2013-2018
- Estimated value of website sales of the retail sector in the UK 2009-2016
- Individuals employed as sales assistants and retail cashiers UK 2018, by employment
- Foreign brand footwear monthly sales volume on Tmall in China 2014, by price range
- Vermont - Wholesale and retail trade establishments 2000-2008
- U.S. department stores: ad spend to sales ratio 2011-2015
- Mobile retail shopping research activities carried out in the UK 2014, by device
Studies
- B2C E-commerce in the Netherlands
- State of the U.S. Online Retail Economy in Q1 2017
- State of the U.S. Online Retail Economy in Q1 2018
- State of the U.S. Online Retail Economy in Q3 2017
- State of the U.S. Online Retail Economy in Q3 2014
- Understanding the U.S. Consumer
- State of the U.S. Online Retail Economy in Q3 2016
- State of the U.S. Online Retail Economy in Q1 2015
- State of the U.S. Online Retail Economy in Q3 2015
- The M-Commerce Gap
- How Mobile is Transforming the Digital Commerce Landscape
- Digital music: willingness to pay for music
- Digital music consumption and digital music access
- The hyper-fragmented world of music
Statistics on "E-commerce in the United States"
- Retail e-commerce sales in the United States from 2017 to 2023 (in million U.S. dollars)
- Retail e-commerce sales including digital services in the United States from 2014 to 2022 (in billion U.S. dollars)
- Retail e-commerce sales in the United States from 1st quarter 2009 to 4th quarter 2018 (in million U.S. dollars)
- Quarterly share of e-commerce sales of total U.S. retail sales from 1st quarter 2010 to 4th quarter 2018
- Desktop retail e-commerce sales in the United States from 2002 to 2017 (in billion U.S. dollars)
- Desktop retail e-commerce spending in the United States from 1st quarter 2007 to 4th quarter 2017 (in billion U.S. dollars)
- U.S. mobile retail commerce sales as percentage of retail e-commerce sales from 2017 to 2021
- M-commerce share of total digital commerce spending in the United States from 2nd quarter 2010 to 4th quarter 2017
- Year-on-year growth of U.S. e-commerce sales as of 3rd quarter 2017, by platform
- U.S. customer satisfaction with online retail from 2000 to 2018 (index score)
- Market share of leading retail e-commerce companies in the United States as of February 2019
- Leading U.S. companies ranked by retail e-commerce sales from 2017 to 2019 (in billion U.S. dollars)
- Leading e-retailers in the United States in 2017, ranked by e-commerce sales (in billion U.S. dollars)
- Year-on-year growth of leading e-retailers in the United States in 2017
- Fastest-growing e-retailers in the United States in 2017, based on year-on-year e-commerce sales growth
- Leading retail chains in the United States in 2017, ranked by e-commerce sales (in million U.S. dollars)
- Leading web-only merchants in the United States in 2017, ranked by e-commerce sales (in million U.S. dollars)
- Retail sales of the leading non-store retailers in the United States in 2017 (in million U.S. dollars)
- Market share of leading mass merchant e-retailers in the United States in 2017
- Most popular online stores in the United States in 2018, by e-commerce net sales (in million U.S. dollars)
- Most popular online stores in the electronics and media segment in the United States in 2018, by e-commerce net sales (in million U.S. dollars)
- Most popular online stores in the food and personal care segment in the United States in 2018, by e-commerce net sales (in million U.S. dollars)
- Most popular online stores in the toys, hobby and DIY segment in the United States in 2018, by e-commerce net sales (in million U.S. dollars)
- Most popular mobile shopping apps in the United States as of October 2018, by monthly users (in millions)
- Most popular mobile shopping apps in the United States as of October 2018, by reach
- Market reach of the most popular Android retail apps in the United States as of June 2018
- Market reach of the most popular Apple iOS retail apps in the United States as of June 2018
- Number of digital buyers in the United States from 2013 to 2021 (in millions)
- Digital shopper penetration in the United States from 2016 to 2021
- Distribution of online shoppers in the United States as of December 2017, by age group
- Distribution of online shoppers in the United States as of December 2017, by gender
- Distribution of online shoppers in the United States as of December 2017, by household income (in U.S. dollars)
- Which of the following channels do you use today when researching products from an online retailer?
- Which of the following channels do you use today when buying products from an online retailer?
- Conversion rate of online shoppers in the United States as of 3rd quarter 2018
- How often do you shop online?
- Most frequently utilized delivery options for digital purchases according to online shoppers in the United States as of February 2016
- Online shopping frequency of online shoppers in the United States as of April 2017, by gender
- Online shopping frequency of online shoppers in the United States as of April 2017, by product line
- Delivery methods used by internet users in the United States for digital purchases as of February 2018, by age group
- Which of the following channels do you use today when requesting customer service from an online retailer?
- How important are each of the following to you when you shop for a product online?
- Amount of purchases internet users in the United States expect to buy from direct-to-consumer companies in the next 5 years as of August 2018
- Ways in which internet users in the United States save money during their shopping journey as of March 2018, by age group
- Which of the following artificial intelligence (AI) or other technology capabilities would appeal to you if offered by a retailer?
- Share of internet users in the United States who are interested in purchasing products through social media as of December 2018
- Share of digital shoppers in the United States who have had second thoughts about buying something they added to their shopping cart impulsively as of November 2018, by age group
- Distribution of online shopping customers vs. share of retail sales in the United States as of 2nd quarter 2018, by platform
- Average value of online shopping orders in the United States as of 3rd quarter 2018, by device (in U.S. dollars)
- Conversion rate of online shoppers in the United States as of 3rd quarter 2018, by device
- Retail website visit duration in the United States as of 4th quarter 2018, by device (in minutes)
- Percentage of consumers in the United States who use their mobile phone for shopping related activities as of June 2017
- Mobile retail e-commerce sales in the United States from 2013 to 2020 (in billion U.S. dollars)
- Mobile e-commerce spending in the United States from 2nd quarter 2010 to 4th quarter 2017 (in billion U.S. dollars)
- U.S. mobile retail commerce sales as percentage of total e-commerce transactions from 3rd quarter 2016 to 2nd quarter 2018, by device
- Retail m-commerce sales via smartphone in the United States from 2018 to 2022 (in billion U.S. dollars)
- Retail m-commerce sales via tablets in the United States from 2017 to 2021 (in billion U.S. dollars)
- Number of mobile buyers in the United States from 2014 to 2020 (in millions)
- Most popular mobile retail properties in the United States as of September 2018, by visitors (in millions)
- Number of mobile-only visitors to leading online retail properties in the United States in September 2018 (in millions)
- Frequency of mobile retail app usage according to smartphone shoppers in the United States as of March 2018
- Leading payment methods used for online transactions in the United States in 2018
- Proximity mobile payment transaction value in the United States from 2015 to 2021 (in billion U.S. dollars)
- Average annual spending per proximity mobile payment transaction user in the United States from 2014 to 2019 (in U.S. dollars)
- Most popular proximity mobile payment apps in the United States from 2018 to 2022, by number of users (in millions)
- Percentage of smartphone users in the United States accessing proximity mobile payments from 2018 to 2022
- Number of proximity mobile payment users in the United States from 2014 to 2022 (in millions)
- Which of the following types of mobile payments have you made using your mobile phone within the last 12 months?
- Share of small business owners in the United States who accept digital and mobile payment methods as of October 2017
- Share of mobile wallet users in the United States who agree that mobile wallets could replace physical wallets as of February 2018, by provider
- Share of consumers in the United States who are interested in selected mobile payment services and activities in 2017
- Over the next 3 months, which of the following best describes how frequently you plan to use the mobile wallet on your phone to pay for goods or services at stores where you shop?
- Why haven’t you used mobile wallets to make purchases?
- Holiday season desktop retail e-commerce sales value in the United States from 2005 to 2017 (in billion U.S. dollars)
- Most popular retail websites in Germany in December 2012, based on unique visitors (in millions)
- Total and e-commerce value of U.S. retail trade sales from 2000 to 2017 (in billion U.S. dollars)
- Most popular retail websites in Sweden as of August 2013, based on unique visitors (in 1,000s)
- Most popular retail websites in France in June 2013, based on unique visitors (in millions)
- E-commerce as percentage of total retail sales in the United States from 2000 to 2016
- Retail sales share in the United States as of 2017, by sales channel
- Annual worldwide revenue of Karmaloop.com from 2002 to 2011 (in million U.S. dollars)
- Total POS (points of sales) and e-commerce revenue in the Netherlands in 2018, with a forecast for 2022 (in billion U.S. dollars)
- Total POS (points of sales) and e-commerce revenue in Belgium in 2018, with a forecast for 2022 (in billion U.S. dollars)
- Forecast retail e-commerce sales in the United Kingdom (UK) from 2015 to 2018 (in billion GBP)*
- Share of online sales in total retail sales in France from 2013 to 2018
- Estimated value of website sales of the retail sector in the United Kingdom (UK) from 2009 to 2016 (in billion GBP)
- Number of individuals employed as sales assistants and retail cashiers in the United Kingdom (UK) in 2018, by employment type (1,000s)
- Monthly sales volume of international footwear brands on Tmall in China as of 2014, by price range
- Number of wholesale and retail trade establishments in Vermont from 2000 to 2008
- Advertising spending as percent of sales in the department stores industry in the United States from 2011 to 2015
- What are some of the specific ways in which you use mobile websites or apps for retail transactions or purchases?
Statista Accounts:
Access All Statistics. Starting from $588 / Year
Related topics
About Statista
Statista offers dossiers and reports on over 170 industries. With Statista you are always able to make informed decisions and boost your work efficiency.
Internet & Telecommunications
- Social Media
- E-Commerce
- Online Video & Entertainment
- Advertising & Marketing
Consumer Goods & FMCG
- Alcoholic Beverages
- Cleaning Products
- Cosmetics & Personal Care
- Food & Nutrition
Retail & Trade
- Health & Hygiene
- International Trade
- Shopping Behavior
- Sports & Leisure
Travel, Tourism & Hospitality
- Business Travel
- Leisure Travel
- Accomodation
- Restaurants
Society
- Demographics
- Economy
- Education & Science
- Politics & Government
Transportation & Logistics
- Aviation
- Rail Transport
- Vehicles & Road Traffic
- Water Transport
Please log in to access our additional functions
Register in seconds and access exclusive features.
Basic Account
|
Instant Access
Premium Account
| ||
|---|---|---|---|
Our services
Click the question mark for further information | Free |
$49 per month* | |
| Basic statistics | |||
| Premium statistics | |||
|
Graph download
| |||
| Download PDF | |||
|
Excel download
| |||
| Register | Purchase now | ||
*Duration: 12 months, billed annually, single license
Exclusive Corporate feature
This feature is limited to our corporate solutions.
Please contact us to get started with full access to dossiers, forecasts, studies and international data.
Corporate Account
We use cookies to personalize contents and ads, offer social media features, and analyze access to our website. In your browser settings you can configure or disable this, respectively, and can delete any already placed cookies. For details, please see your browser’s Help section (by pressing F1). Please see our privacy statement for details about how we use data.