Most valuable tobacco brands in the UK in 2015

Most valuable tobacco brands in the United Kingdom (UK) in 2015 (in million U.S. dollars)

Most valuable tobacco brands in the UK in 2015 This statistic displays a ranking of the most valuable tobacco brands in the United Kingdom in 2015. Ranked first was Lambert & Butler, valued at roughly 4.7 billion U.S. dollars. Golden Virginia ranked second.
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Most valuable tobacco brands in the United Kingdom (UK) in 2015 (in million U.S. dollars)

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Brand value in million U.S. dollars
Lambert & Butler4,659
Golden Virginia2,124
Davidoff2,088
Kent1,609
Pall Mall1,452
Brand value in million U.S. dollars
Lambert & Butler4,659
Golden Virginia2,124
Davidoff2,088
Kent1,609
Pall Mall1,452
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Description

Source

More information

This statistic displays a ranking of the most valuable tobacco brands in the United Kingdom in 2015. Ranked first was Lambert & Butler, valued at roughly 4.7 billion U.S. dollars. Golden Virginia ranked second.
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Release date
January 2015
Region
United Kingdom
Survey time period
Figures taken December 31, 2014
Supplementary notes
The source provides the following definition of Brand Value:
"With reference to Brand Finance literature, the term 'Brand Value' is considered to be the net present value of the estimated future cash flows attributed to the Brand. Brand Value is also referred to as Brand Equity."
Additional methodology is made available by the source.
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