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Leading 10 claims on new bread products launched in the United Kingdom (UK) 2012/2013

This statistic shows the leading ten claims on new bread and bread products in the United Kingdom between July 2012 and July 2013. It includes claims such as vegetarian, wholegrain, ethical and others. In 2012 one of the leading claims was 'no additives', with 75 new products launched with this claim.

Leading ten claims on new product launches of bread and bread products in the United Kingdom (UK) from July 2012 to July 2013, by launch count

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Release date

December 2013


United Kingdom

Survey time period

July 2012 to July 2013

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Statistics on "Bread and bakery products in the UK"

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