This statistic presents the usage frequency of women's anti-perspirants and body spray deodorants in Great Britain from 2015 to 2018. In 2018, an estimated 8.6 million women used hair removal products more than once a day.
Number of women using anti-perspirants and body spray deodorants in Great Britain from 2015 to 2018, by frequency of use
(in 1,000s)
Figures estimated by the source on the basis of survey responses.* Number of respondents: n (2015) = 24,282; n (2016) = 24,507; n (2017) = 24,845; n (2018) = 24,191.
This feature is limited to our corporate solutions.
Please contact us to get started with full access to dossiers, forecasts, studies and international data.
Corporate Account
Statista Accounts:
Access All Statistics. Starting from $708 / Year
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account!
Single Account
Your perfect start with Statista
Instant access to 1m statistics
Download in XLS, PDF & PNG format
Detailed references
$59 / Month *
Corporate Account
Full access
Corporate solution including all features.
* All products require an annual contract.
Prices do not include sales tax.
Statistics on "Deodorants in the United Kingdom (UK)"
Statista Accounts:
Access All Statistics. Starting from $708 / Year
Learn more about how Statista can support your business.
Kantar Media. (June 12, 2019). Number of women using anti-perspirants and body spray deodorants in Great Britain from 2015 to 2018, by frequency of use (in 1,000s) [Graph]. In Statista. Retrieved February 26, 2020, from https://www.statista.com/statistics/302799/women-s-anti-perspirants-and-deodorants-usage-frequency-in-the-uk/
Kantar Media. "Number of women using anti-perspirants and body spray deodorants in Great Britain from 2015 to 2018, by frequency of use (in 1,000s)." Chart. June 12, 2019. Statista. Accessed February 26, 2020. https://www.statista.com/statistics/302799/women-s-anti-perspirants-and-deodorants-usage-frequency-in-the-uk/
Kantar Media. (2019). Number of women using anti-perspirants and body spray deodorants in Great Britain from 2015 to 2018, by frequency of use (in 1,000s). Statista. Statista Inc.. Accessed: February 26, 2020. https://www.statista.com/statistics/302799/women-s-anti-perspirants-and-deodorants-usage-frequency-in-the-uk/
Kantar Media. "Number of Women Using Anti-perspirants and Body Spray Deodorants in Great Britain from 2015 to 2018, by Frequency of Use (in 1,000s)." Statista, Statista Inc., 12 Jun 2019, https://www.statista.com/statistics/302799/women-s-anti-perspirants-and-deodorants-usage-frequency-in-the-uk/
Kantar Media, Number of women using anti-perspirants and body spray deodorants in Great Britain from 2015 to 2018, by frequency of use (in 1,000s) Statista, https://www.statista.com/statistics/302799/women-s-anti-perspirants-and-deodorants-usage-frequency-in-the-uk/ (last visited February 26, 2020)
We use cookies to personalize contents and ads, offer social media features, and analyze access to our website. In your browser settings you can configure or disable this, respectively, and can delete any already placed cookies. For details, please see your browser’s Help section (by pressing F1). Please see our privacy statement for details about how we use data.
