Profile of Generation X travelers in the U.S. as of July 2016

Profile of Generation X travelers in the United States as of July 2016

Profile of Generation X travelers in the U.S. as of July 2016 This statistic shows the profile of Generation X travelers in the United States as of July 2016. Generation X travelers were characterized most by their desire to explore with an average Traveler Psychographic Intensity Index score of 71.1 in the exploration hungry category. In 2015, there was around 66 million people considered to be Generation X in the United States. This is defined as people born between 1965 through 1980.
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Profile of Generation X travelers in the United States as of July 2016

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Average Traveler Psychographic Intensity Index score*
Exploration hungry71.1
Cultural interest68.6
Food and cuisine driven traveler67.5
Wants the real destination not commercial tourism product64.8
Intensively plans leisure travel61.1
Nature lovers60.7
Connected during leisure travel and its planning60.2
Price sensitivity55.7
Activity seekers54
Average Traveler Psychographic Intensity Index score*
Exploration hungry71.1
Cultural interest68.6
Food and cuisine driven traveler67.5
Wants the real destination not commercial tourism product64.8
Intensively plans leisure travel61.1
Nature lovers60.7
Connected during leisure travel and its planning60.2
Price sensitivity55.7
Activity seekers54
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This statistic shows the profile of Generation X travelers in the United States as of July 2016. Generation X travelers were characterized most by their desire to explore with an average Traveler Psychographic Intensity Index score of 71.1 in the exploration hungry category. In 2015, there was around 66 million people considered to be Generation X in the United States. This is defined as people born between 1965 through 1980.
Show more
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