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Frequency of travel review site use in the United Kingdom (UK) 2016-2017

How often do you use online review sites when deciding where to go on holiday?

by Jennifer Luty, last edited Apr 30, 2018
Frequency of travel review site use in the United Kingdom (UK) 2016-2017 This statistic displays the results of a survey regarding review site usage when planning a holiday in the United Kingdom (UK) in 2016 and 2017. In January 2016, 15 percent of respondents stated that they used travel review sites for every holiday they take. The proportion of respondents stating this was higher in the 2017 survey.
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How often do you use online review sites when deciding where to go on holiday?

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Statistics on "Digital travel planning in the United Kingdom (UK)"
  • Online travel booking market
  • Travel website usage
  • Travel booking methods
  • Travel planning: online resources
  • Travel planning: review sites
The most important statistics
  • Devices used
  • Online booking frequency
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