Self storage brand awareness in the United Kingdom (UK) in 2019

This statistic displays the brand awareness of self-storage services offered on the United Kingdom (UK) market as of 2019. The Big Yellow Self Storage Company was the most commonly named brand among those respondents who could recognize one at 21 percent. This was followed by Safestore with 4 percent of respondents recognizing this brand.

Distribution of self-storage brand awareness in the United Kingdom (UK) in 2019

Share of respondents
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Release date

May 2019


United Kingdom

Survey time period


Number of respondents


Age group

18 years and older

Supplementary notes

The source adds further information: "The survey of customers was carried out during January and February 2019 using customers from over 150 SSA UK member’s stores spread across England, Scotland and Wales. Surveys were sent out via email and completed online. No incentive was given to people to complete the survey. 1,349 people completed the survey."

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