Since 2010, Telstra has consistently achieved the largest market share of mobile phone service providers in Australia, recognizing a total share of between 37 percent (in 2010) and 45 percent (for the three years between 2014 and 2016). Recently, the company has seen a slight downward trend, recognizing a share of 43 percent in 2023.
The Telstra Cooperation
Telstra Cooperation Limited is Australia’s largest telecommunications provider in terms of revenue. The company provides a variety of internet and mobile phone services, and their continued large market share can be attributed to good customer satisfaction ratings. In 2021, they achieved a score of 74 percent for their internet service as well as 73.9 percent for mobile phone services in 2018.
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ACCC. (December 20, 2021). Operators' market share of mobile phone services in Australia from financial year 2010 to 2023 [Graph]. In Statista. Retrieved December 13, 2024, from https://www.statista.com/statistics/488511/australia-mobile-handset-services-market-share/
ACCC. "Operators' market share of mobile phone services in Australia from financial year 2010 to 2023." Chart. December 20, 2021. Statista. Accessed December 13, 2024. https://www.statista.com/statistics/488511/australia-mobile-handset-services-market-share/
ACCC. (2021). Operators' market share of mobile phone services in Australia from financial year 2010 to 2023. Statista. Statista Inc.. Accessed: December 13, 2024. https://www.statista.com/statistics/488511/australia-mobile-handset-services-market-share/
ACCC. "Operators' Market Share of Mobile Phone Services in Australia from Financial Year 2010 to 2023." Statista, Statista Inc., 20 Dec 2021, https://www.statista.com/statistics/488511/australia-mobile-handset-services-market-share/
ACCC, Operators' market share of mobile phone services in Australia from financial year 2010 to 2023 Statista, https://www.statista.com/statistics/488511/australia-mobile-handset-services-market-share/ (last visited December 13, 2024)
Operators' market share of mobile phone services in Australia from financial year 2010 to 2023 [Graph], ACCC, December 20, 2021. [Online]. Available: https://www.statista.com/statistics/488511/australia-mobile-handset-services-market-share/