Streaming device ownership in North America 2017-2019

In the second quarter of 2019, 27.6 percent of respondents to a survey held among Americans and Canadians reported owning a smart TV, up from 25.2 percent in Q3 2017. Roku has seen a significant uptake in usage and ownership, with just 8.9 percent owning a player in 2017, compared to 21.3 percent in 2019.

Distribution of streaming device ownership in North America in 3rd quarter 2017 to 2nd quarter 2019

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Sources

Release date

September 2019

Region

Canada, United States

Survey time period

Q3 2017 to Q2 2019

Number of respondents

2017: 3,013; 2018: 4.458; 2019: 4,400

Age group

18 years and older

Supplementary notes

Data for periods prior to Q2 2019 comes from previous reports.
Missing figures were not provided by the source.

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