Areas needing improvement in the digital customer engagement sector in the UK in 2015

Share of companies reporting areas needing improvement in digital customer engagement in the United Kingdom (UK) in 2015

Areas needing improvement in the digital customer engagement sector in the UK in 2015 This survey illustrates the share of companies that report areas of improvement needed in digital capabilities in the digital customer engagement sector in the United Kingdom (UK) in 2015. The largest share of companies in this sector (50 percent) responded that increasing customer loyalty was the top area needed for improvement.
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Share of companies reporting areas needing improvement in digital customer engagement in the United Kingdom (UK) in 2015

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Share of respondents
Incorporating customer feedback in research and development48%
High-quality websites and apps49%
Increasing customer loyalty50%
Share of respondents
Incorporating customer feedback in research and development48%
High-quality websites and apps49%
Increasing customer loyalty50%
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This survey illustrates the share of companies that report areas of improvement needed in digital capabilities in the digital customer engagement sector in the United Kingdom (UK) in 2015. The largest share of companies in this sector (50 percent) responded that increasing customer loyalty was the top area needed for improvement.
Show more
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