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Levels of comfort over data collection by online marketplaces in Finland 2016

Distribution of comfort levels over data collection and use by online marketplaces to provide personalized online advertisements or content in Finland as of April 2016*

Levels of comfort over data collection by online marketplaces in Finland 2016 This statistic displays the findings of a survey on the distribution of comfort levels over data collection and use by online marketplaces to provide personalized online advertisements or content in Finland as of April 2016. During the survey period, it was found that three percent of respondents reported that they were very comfortable that the online online marketplaces collected and used their personal data in order to tailor personalized web experience.
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Distribution of comfort levels over data collection and use by online marketplaces to provide personalized online advertisements or content in Finland as of April 2016*

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This statistic displays the findings of a survey on the distribution of comfort levels over data collection and use by online marketplaces to provide personalized online advertisements or content in Finland as of April 2016. During the survey period, it was found that three percent of respondents reported that they were very comfortable that the online online marketplaces collected and used their personal data in order to tailor personalized web experience.
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