Organic food market value 2000-2019

Since 2000, the Italian market value of food products has increased constantly to 1.3 billion euros as of 2019. By organic food is meant food produced through organic farming, where the use of pesticides and fertilizers is limited under legal standards. In June 2019, Italian supermarkets generated revenues of about 767 million euros from organic food, followed by hypermarkets with 548 million euros.

 More organic food on the table

  Last year's trends showed that organic food consumers are increasing. In 2018, the percentage of regular consumers who usually consumed organic food seemed to grow. A survey conducted in 2017 indicated that fruits and vegetables were the most purchased organic goods, together with eggs. These food categories had a preference of 75.2 and 46.2 percent, respectively. Further, hen eggs saw the greatest growth value in annual sales between 2017 and 2018.

 The better the quality, the higher the price

  Organic food products are of course more expensive than the normal ones. A study on food prices conducted in Italy reported that in 2018, one liter of organic milk costed 0.60 cent more than the normal equivalent. The price difference was greater for other articles: on average, organic wheat costed nearly the double of non-organic wheat.

Organic food market value in Italy in selected years from 2000 to 2019*

Sales value in million euros
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Release date

September 2019



Survey time period

2014 to June 2019

Supplementary notes

*June 2019.

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Statistics on "Organic farming in Italy"

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