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Share of shoppers who purchased via smartphone apps in Denmark in 2016, by age group

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Share of shoppers who purchased via smartphone apps in Denmark 2016, by age group This statistic shows the share of shoppers who purchased via smartphone apps in Denmark in 2016, by age group. That year, 23 percent of respondents aged 25 to 34 years said they have shopped via apps on smartphone.
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Description

Source

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This statistic shows the share of shoppers who purchased via smartphone apps in Denmark in 2016, by age group. That year, 23 percent of respondents aged 25 to 34 years said they have shopped via apps on smartphone.
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Release date
October 2016
Region
Denmark
Survey time period
Q2 2016
Method of interview
Online survey
Supplementary notes
The source adds the following information: "The survey is based on interviews conducted with more than 5,000 internet users in Sweden, Denmark and Norway. The report also contains data from DIBS’ database based on transactions by thousands of online stores, as well as knowledge from DIBS’ e-commerce experts."
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