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Mobile shopping penetration in the Nordics 2020-2021

Published by
Stephanie Chevalier,
Sep 1, 2022
As of 2021, the mobile shopping penetration was the highest in Sweden in the Nordic region, with almost 80 percent of Swedish consumers who purchased goods via their phones. The biggest percentage change can be observed in Denmark, where the mobile shopping penetration decreased by four percent from 2020 to 2021.

Mobile commerce penetration in the Nordic countries in 2020 and 2021

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Sources

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In cooperation with
PostNord
Release date

November 2021

Region

Denmark, Finland, Norway, Sweden

Survey time period

2020 and 2021

Age group

15-79 years

Special properties

shoppers who purchased with a mobile phone in the past year

Method of interview

Online panel

Supplementary notes

The survey included 1,043 respondents from Finland, 1,041 from Sweden, 1,129 from Denmark, and 1,068 from Norway.

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Statistics on " E-commerce in the Nordics "

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Statistics on E-commerce in the Nordics

Overview

7

Segments

5

E-commerce adoption

5

E-commerce sites

8

Consumption

8

Delivery & payment

8

Social shopping

5

Further related statistics

16

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Statistics

Topics

E-commerce in the NordicsE-commerce in the United Kingdom (UK)E-commerce in the European UnionE-commerce in the NetherlandsInternet usage in the Nordics
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