This statistic shows the National Brand Competitiveness Index of smartphone brands in South Korea in 2018. In that year, the brand competitiveness index of Galaxy S by Samsung Electronics measured 76 out of 100.
National Brand Competitiveness Index of smartphone brands in South Korea in 2018
Korea Productivity Center defines the National Brand Competitiveness Index as an "index of brand competitiveness measured and quantified as a weighted sum of brand awareness, image, and relationship formed through marketing activities conducted by enterprises." The source does not provide an exact publication date. Date given here is the day of data access.
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JoongAng Ilbo (The Central Times). (March 4, 2019). National Brand Competitiveness Index of smartphone brands in South Korea in 2018 [Graph]. In Statista. Retrieved June 30, 2022, from https://www.statista.com/statistics/667129/south-korea-smartphone-brand-competitiveness-index/
JoongAng Ilbo (The Central Times). "National Brand Competitiveness Index of smartphone brands in South Korea in 2018." Chart. March 4, 2019. Statista. Accessed June 30, 2022. https://www.statista.com/statistics/667129/south-korea-smartphone-brand-competitiveness-index/
JoongAng Ilbo (The Central Times). (2019). National Brand Competitiveness Index of smartphone brands in South Korea in 2018. Statista. Statista Inc.. Accessed: June 30, 2022. https://www.statista.com/statistics/667129/south-korea-smartphone-brand-competitiveness-index/
JoongAng Ilbo (The Central Times). "National Brand Competitiveness Index of Smartphone Brands in South Korea in 2018." Statista, Statista Inc., 4 Mar 2019, https://www.statista.com/statistics/667129/south-korea-smartphone-brand-competitiveness-index/
JoongAng Ilbo (The Central Times), National Brand Competitiveness Index of smartphone brands in South Korea in 2018 Statista, https://www.statista.com/statistics/667129/south-korea-smartphone-brand-competitiveness-index/ (last visited June 30, 2022)
