Smartphones in the U.S. - Statistics & Facts
Statistics and facts about the U.S. smartphone market
The United States is one the largest smartphone markets in the world. Amongst the top three markets – China, U.S. and India – the United States has the highest smartphone penetration rate. By 2017, 63.5 percent of the U.S. population is expected to use a smartphone. This is a significant increase from the 2012 figure, when the country’s penetration rate stood at almost 40 percent. It is estimated that the U.S. will have nearly 220 million smartphone users by 2017, which roughly corresponds to ten percent of the estimated number of all smartphone users worldwide for that year. India, the second most populous country in the world, is projected to pass the United States in number of smartphone users by 2017.
With 12 percent of the share of smartphone shipments worldwide in 2015, the United States is still the second biggest global market in terms of shipments, only behind China. China has about 30 percent of the share, while India has 7.6 percent. India, due to its rapid growth, is projected to pass the U.S. in shipments by 2019 and increase its market share to around 13 percent. Despite India’s and China’s expansion in the global market, the smartphone industry in the U.S. shows no signs of slowing down. Smartphones sales in the United States are projected to generate 55 billion U.S. dollars in revenue in 2016, an expected rise of 10 billion U.S. dollars from the 2013 figure.
Samsung and Apple are the two main vendors in the U.S. smartphone market. As of November 2015, Apple accounted for 43 percent of all devices used in the country, while Samsung had 30 percent of the share. In 2015, the estimated number of iPhone users in the country was at around 75 million. About 43 percent of all U.S. smartphone subscribers were Apple iOS users as of November 2015. Compared to global figures, Apple’s share in the U.S. smartphone market is fairly large. As of the third quarter of 2015, for example, Apple iOS accounted for only 13 percent of all smartphones sold to end users worldwide, while Android had 85 percent of the market share, the highest figure to date. Despite Apple’s strong presence in the American market, Google’s Android is still the dominant operating system in the country, as over 50 percent of all U.S. smartphone subscribers use an Android device.
Picture: istockphoto.com / hronos7; Wikimedia/cc, TechGizmo
- Smartphone sales value in the United States 2005-2017+Smartphone sales value in the United States 2005-2017
Smartphone sales in the United States from 2005 to 2017 (in billion U.S. dollars)
- Number of smartphone users in the U.S. 2010-2021Number of smartphone users in the U.S. 2010-2021
Number of smartphone users in the United States from 2010 to 2021 (in millions)*
- Smartphone penetration in the U.S. as share of population 2010-2021+Smartphone penetration in the U.S. as share of population 2010-2021
Smartphone penetration rate as share of the population in the United States from 2010 to 2021*
- Number of Apple iPhone users in the U.S. 2012-2016Number of Apple iPhone users in the U.S. 2012-2016
Number of iPhone users in the United States from 2012 to 2016 (in millions)
- Share of smartphone subscribers in the United States by manufacturer 2013-2016+Share of smartphone subscribers in the United States by manufacturer 2013-2016
Manufacturers' markat share of smartphone subscribers in the United States from 2013 and 2016, by month*
- Internet usage time in the United States 2010-2016Internet usage time in the United States 2010-2016
- Global smartphone shipments forecast 2010-2021Global smartphone shipments forecast 2010-2021
- Global smartphone sales to end users 2007-2016Global smartphone sales to end users 2007-2016
- Global smartphone sales by OS 2009-2016Global smartphone sales by OS 2009-2016
- Smartphone sales revenue worldwide 2013-2016Smartphone sales revenue worldwide 2013-2016