Barriers to online grocery shopping for millennials in Europe 2016

This statistic shows the results of a survey in which respondents aged 16 to 24 years were asked whether their not being able to choose products in person when shopping for groceries online acts as a barrier in selected countries in Europe in 2016. A majority of 62 percent of Spanish millennials don't like the fact that they cannot choose products themselves when shopping online, followed by 49 percent of Italian respondents.

Share of consumers aged 16-24 years that don't like the fact that they are not able to choose products in person when shopping for groceries online in selected countries in Europe in 2016

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Source

Release date

September 2016

Region

Europe

Survey time period

2016

Age group

16-24 years

Special properties

Who have not shopped for groceries online in the six months prior to the survey.

Method of interview

Online survey

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Statistics on "Millennials in the U.S.: Grocery shopping behavior"

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