In the United Kingdom, men were more likely to buy their groceries online. According to a survey carried out in the second quarter 2023, 37 percent of male consumers in the country would buy grocery products mostly via e-commerce. In comparison, 35 percent of women preferred shopping for their for groceries mostly online.
Share of shoppers buying groceries mostly online in the United Kingdom (UK) in 2nd quarter 2023, by gender
19,293 consumers participated to the survey in the following countries: the U.S., UK, Australia, Germany, Austria, the Netherlands, Belgium, France, Sweden, Norway, Finland, New Zealand, Italy, Poland, Portugal, Spain, Czechia, Greece.
The sample sizes are nationally representative, naturally including both Klarna users and non-Klarna users.
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Klarna. (July 3, 2023). Share of shoppers buying groceries mostly online in the United Kingdom (UK) in 2nd quarter 2023, by gender [Graph]. In Statista. Retrieved December 11, 2024, from https://www.statista.com/statistics/1403563/online-grocery-shoppers-by-gender-united-kingdom/
Klarna. "Share of shoppers buying groceries mostly online in the United Kingdom (UK) in 2nd quarter 2023, by gender." Chart. July 3, 2023. Statista. Accessed December 11, 2024. https://www.statista.com/statistics/1403563/online-grocery-shoppers-by-gender-united-kingdom/
Klarna. (2023). Share of shoppers buying groceries mostly online in the United Kingdom (UK) in 2nd quarter 2023, by gender. Statista. Statista Inc.. Accessed: December 11, 2024. https://www.statista.com/statistics/1403563/online-grocery-shoppers-by-gender-united-kingdom/
Klarna. "Share of Shoppers Buying Groceries Mostly Online in The United Kingdom (Uk) in 2nd Quarter 2023, by Gender." Statista, Statista Inc., 3 Jul 2023, https://www.statista.com/statistics/1403563/online-grocery-shoppers-by-gender-united-kingdom/
Klarna, Share of shoppers buying groceries mostly online in the United Kingdom (UK) in 2nd quarter 2023, by gender Statista, https://www.statista.com/statistics/1403563/online-grocery-shoppers-by-gender-united-kingdom/ (last visited December 11, 2024)
Share of shoppers buying groceries mostly online in the United Kingdom (UK) in 2nd quarter 2023, by gender [Graph], Klarna, July 3, 2023. [Online]. Available: https://www.statista.com/statistics/1403563/online-grocery-shoppers-by-gender-united-kingdom/