This statistic shows the advertising costs of YUM China from 2014 to 2018. In 2018, YUM China, parent company of Chinese operated KFC, Pizza Hut, Taco Bell, East Dawning and Little Sheep restaurants, spent 341 million U.S. dollars on advertising.
Advertising costs of YUM China from 2014 to 2018
(in million U.S. dollars)
YUM China Holdings Inc. separated from Yum! Brands, Inc. on October 31, 2016 becoming an independent, publicly traded company. Financial data for years prior to the 2016 fiscal year has been recast to present the results of the separation as discontinued operations and reflects amounts related to continuing operations.
Yum China is the parent company of KFC, Pizza Hut and Taco Bell restaurants operating China (excluding Hong Kong, Taiwan and Macau), as well as, all East Dawning and Little Sheep restaurants.
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Yum China . (March 27, 2019). Advertising costs of YUM China from 2014 to 2018 (in million U.S. dollars) [Graph]. In Statista. Retrieved February 22, 2020, from https://www.statista.com/statistics/709335/yum-china-advertising-costs/
Yum China . "Advertising costs of YUM China from 2014 to 2018 (in million U.S. dollars)." Chart. March 27, 2019. Statista. Accessed February 22, 2020. https://www.statista.com/statistics/709335/yum-china-advertising-costs/
Yum China . (2019). Advertising costs of YUM China from 2014 to 2018 (in million U.S. dollars). Statista. Statista Inc.. Accessed: February 22, 2020. https://www.statista.com/statistics/709335/yum-china-advertising-costs/
Yum China . "Advertising Costs of Yum China from 2014 to 2018 (in Million U.S. Dollars)." Statista, Statista Inc., 27 Mar 2019, https://www.statista.com/statistics/709335/yum-china-advertising-costs/
Yum China , Advertising costs of YUM China from 2014 to 2018 (in million U.S. dollars) Statista, https://www.statista.com/statistics/709335/yum-china-advertising-costs/ (last visited February 22, 2020)
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