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Direct marketing costs of YUM China 2014-2018
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Direct marketing costs of YUM China 2014-2018
Advertising costs of YUM China from 2014 to 2018 (in million U.S. dollars)
by Statista Research Department,
last edited
Sep 23, 2019
This statistic shows the advertising costs of YUM China from 2014 to 2018. In 2018, YUM China, parent company of Chinese operated KFC, Pizza Hut, Taco Bell, East Dawning and Little Sheep restaurants, spent 341 million U.S. dollars on advertising.
Advertising costs of YUM China from 2014 to 2018 (in million U.S. dollars)
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Description
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by Statista Research Department,
last edited
Sep 23, 2019
This statistic shows the advertising costs of YUM China from 2014 to 2018. In 2018, YUM China, parent company of Chinese operated KFC, Pizza Hut, Taco Bell, East Dawning and Little Sheep restaurants, spent 341 million U.S. dollars on advertising.
- Show sources information
- Show publisher information
- Release date
- March 2019
- Region
- China
- Survey time period
- 2014 to 2018
- Special properties
- Fiscal year ended December 31 of each year.
- Supplementary notes
- YUM China Holdings Inc. separated from Yum! Brands, Inc. on October 31, 2016 becoming an independent, publicly traded company. Financial data for years prior to the 2016 fiscal year has been recast to present the results of the separation as discontinued operations and reflects amounts related to continuing operations. Yum China is the parent company of KFC, Pizza Hut and Taco Bell restaurants operating China (excluding Hong Kong, Taiwan and Macau), as well as, all East Dawning and Little Sheep restaurants.
Source
- Show sources information
- Show publisher information
- Release date
- March 2019
More information
- Region
- China
- Survey time period
- 2014 to 2018
- Special properties
- Fiscal year ended December 31 of each year.
- Supplementary notes
- YUM China Holdings Inc. separated from Yum! Brands, Inc. on October 31, 2016 becoming an independent, publicly traded company. Financial data for years prior to the 2016 fiscal year has been recast to present the results of the separation as discontinued operations and reflects amounts related to continuing operations. Yum China is the parent company of KFC, Pizza Hut and Taco Bell restaurants operating China (excluding Hong Kong, Taiwan and Macau), as well as, all East Dawning and Little Sheep restaurants.
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Statistics on "YUM! Brands"
- Industry overview
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- Food and drink sales of limited-service restaurants in the United States from 2009 to 2017 (in billion U.S. dollars)Food and drink sales of limited-service restaurants in the U.S. 2009-2017
- Brand value of the 10 most valuable fast food brands worldwide in 2019 (in million U.S. dollars)Most valuable fast food brands worldwide in 2019
- Leading quick-service restaurant (QSR) chains in the United States in 2018, by systemwide sales (in billion U.S. dollars)Leading quick-service restaurant chains in the U.S. in 2018, by systemwide sales
- Leading quick-service restaurant (QSR) chains in the United States in 2018, by sales per unit (in million U.S. dollars)Leading quick-service restaurant chains in the U.S. in 2018, by sales per unit
- Leading quick service restaurant (QSR) chains in the United States in 2018, by number of units Leading quick service restaurant chains in the U.S. in 2018, by number of units
- Consumer spending in the quick service restaurant (QSR) sector in the United States from 2004 to 2018 (in billion U.S. dollars)Consumer spending in the quick service restaurant sector in the U.S. 2004-2018
- Share of on and off premises sales of limited-service restaurants in the United States in 2018Limited-service restaurants on and off premises sales share in the U.S. 2018
- Daypart sales share of limited-service restaurants in the United States in 2018Limited-service restaurants daypart sales share in the U.S. 2018
- Financial information
The most important statistics
- Company sales of YUM! Brands worldwide from 2012 to 2018 (in billion U.S. dollars)Company sales of YUM! Brands 2012-2018
- Revenue of YUM! Brands worldwide from 2012 to 2018 (in billion U.S. dollars)Revenue of YUM! Brands 2012-2018
- Revenue of YUM! Brands worldwide from 2014 to 2018, by brand (in billion U.S. dollars)Revenue of YUM! Brands 2014-2018, by brand
- Operating income of YUM! Brands worldwide from 2012 to 2018 (in billion U.S. dollars)Operating income of YUM! Brands 2012-2018
- Net income of YUM! Brands worldwide from 2012 to 2018 (in billion U.S. dollars)Net income of YUM! Brands 2012-2018
- Total assets of YUM! Brands worldwide from 2012 to 2018 (in billion U.S. dollars)Total assets of YUM! Brands 2012-2018
- Franchise and license fees and income of YUM! Brands worldwide from 2012 to 2018 (in billion U.S. dollars)Franchise and license fees and income of YUM! Brands 2012-2018
- Restaurant infrastructure
The most important statistics
- Number of YUM! Brands units worldwide from 2014 to 2018Number of YUM! Brands units 2014-2018
- Number of YUM! Brands restaurants worldwide from 2017 to 2018, by brand*Number of YUM! Brands restaurants by brand 2017-2018
- Number of countries where YUM! Brands operates worldwide from 2010 to 2018, by brandNumber of countries where YUM! Brands operates 2010-2018, by brand
- Number of YUM! Brands restaurants worldwide from 2014 to 2018, by mode of operationNumber of YUM! Brands restaurants 2014-2018, by mode of operation
- Kentucky Fried Chicken - average sales per unit in the United States from 2006 to 2018 (in thousand U.S. dollars)Sales per unit of Kentucky Fried Chicken in the U.S. 2006-2018
- Pizza Hut - average sales per unit in the United States from 2006 to 2018 (in thousand U.S. dollars)Sales per unit of Pizza Hut in the U.S. 2006-2018
- Taco Bell - average sales per unit in the United States from 2006 to 2018 (in million U.S. dollars)Sales per unit of Taco Bell in the U.S. 2006-2018
- Brand perception
The most important statistics
- Advertising expenses of Yum! Brands from 2015 to 2017 (in million U.S. dollars)*Advertising expenses of Yum! Brands 2015-2017
- American customer satisfaction index scores of Kentucky Fried Chicken restaurants in the United States from 2000 to 2019*American customer satisfaction index: KFC restaurants in the U.S. 2000-2019
- American customer satisfaction index scores of Pizza Hut restaurants in the United States from 2000 to 2019*American customer satisfaction index: Pizza Hut restaurants in the U.S. 2000-2019
- American customer satisfaction index scores of Taco Bell restaurants in the United States from 2000 to 2019*American customer satisfaction index: Taco Bell restaurants in the U.S. 2000-2019
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Further Content: Statistics, Studies, and Topic Pages
Statistics
- T.G.I. Fridays: ad spend in the U.S. 2012-2013
- Arcos Dorados Holdings ad spend 2014-2018
- Operating income of YUM China 2012-2018
- Net income of YUM China 2012-2018
- Total assets of YUM China 2012-2018
- Number of YUM China units 2012-2018
- Market share of the leading U.S. chain restaurants in 2012 and 2013
- Gross sales of chicken restaurant chains in Canada 2018
- Taste rating of selected chicken restaurant chains in the U.S. as of July 2014
- Revenue of KFC restaurants in China 2016-2018
- Domino's Pizza advertising spending 2009-2017
- Number of chain restaurant franchise establishments in the U.S. 2015
- Gross sales of pizza restaurant chains in Canada 2018
- Restaurant chains per million people worldwide 2014
- Number of KFC restaurants in China by mode of operation 2016-2018
- Total assets of Jack in the Box Inc. from 2009 to 2018
- Revenue of Sonic Corporation in the U.S. from 2009 to 2018
- Jack in the Box restaurant sales from 2011 to 2018
- Speed of service in fast food drive-thrus in the U.S. in 2015, by menu category
- Number of Pizza Hut restaurants in China by mode of operation 2016-2018
Studies
- Restaurant Brands International
- Denny's
- Yum China Annual Report 2018
- Yum China Annual Report 2017
- Yum China Annual Report 2016
- Jack in the Box Inc. Form 10-K 2018
- Restaurant Brands International Form 10-K 2018
- Yum! Brands Form 10-K 2018
- Dunkin' Brands
- McDonald's
- Burger King
- Domino's Pizza
- YUM! Brands
- J D Wetherspoon
- Coffeehouse chains
Statistics on "YUM! Brands"
- Food and drink sales of limited-service restaurants in the U.S. 2009-2017
- Most valuable fast food brands worldwide in 2019
- Leading quick-service restaurant chains in the U.S. in 2018, by systemwide sales
- Leading quick-service restaurant chains in the U.S. in 2018, by sales per unit
- Leading quick service restaurant chains in the U.S. in 2018, by number of units
- Consumer spending in the quick service restaurant sector in the U.S. 2004-2018
- Limited-service restaurants on and off premises sales share in the U.S. 2018
- Limited-service restaurants daypart sales share in the U.S. 2018
- Company sales of YUM! Brands 2012-2018
- Revenue of YUM! Brands 2012-2018
- Revenue of YUM! Brands 2014-2018, by brand
- Operating income of YUM! Brands 2012-2018
- Net income of YUM! Brands 2012-2018
- Total assets of YUM! Brands 2012-2018
- Franchise and license fees and income of YUM! Brands 2012-2018
- Number of YUM! Brands units 2014-2018
- Number of YUM! Brands restaurants by brand 2017-2018
- Number of countries where YUM! Brands operates 2010-2018, by brand
- Number of YUM! Brands restaurants 2014-2018, by mode of operation
- Sales per unit of Kentucky Fried Chicken in the U.S. 2006-2018
- Sales per unit of Pizza Hut in the U.S. 2006-2018
- Sales per unit of Taco Bell in the U.S. 2006-2018
- Advertising expenses of Yum! Brands 2015-2017
- American customer satisfaction index: KFC restaurants in the U.S. 2000-2019
- American customer satisfaction index: Pizza Hut restaurants in the U.S. 2000-2019
- American customer satisfaction index: Taco Bell restaurants in the U.S. 2000-2019
- T.G.I. Fridays: ad spend in the U.S. 2012-2013
- Arcos Dorados Holdings ad spend 2014-2018
- Operating income of YUM China 2012-2018
- Net income of YUM China 2012-2018
- Total assets of YUM China 2012-2018
- Number of YUM China units 2012-2018
- Market share of the leading U.S. chain restaurants in 2012 and 2013
- Gross sales of chicken restaurant chains in Canada 2018
- Taste rating of selected chicken restaurant chains in the U.S. as of July 2014
- Revenue of KFC restaurants in China 2016-2018
- Domino's Pizza advertising spending 2009-2017
- Number of chain restaurant franchise establishments in the U.S. 2015
- Gross sales of pizza restaurant chains in Canada 2018
- Restaurant chains per million people worldwide 2014
- Number of KFC restaurants in China by mode of operation 2016-2018
- Total assets of Jack in the Box Inc. from 2009 to 2018
- Revenue of Sonic Corporation in the U.S. from 2009 to 2018
- Jack in the Box restaurant sales from 2011 to 2018
- Speed of service in fast food drive-thrus in the U.S. in 2015, by menu category
- Number of Pizza Hut restaurants in China by mode of operation 2016-2018
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