Not only is Domino’s Pizza the largest pizza chain worldwide, it also ranks among the leaders of the wider global quick-service restaurant industry. In 2016, the chain generated around 2.5 billion U.S. dollars in revenue and counted 12,530 stores in locations across the globe. In its home country of the United States, however, Domino’s comes second to Yum! Brands chain Pizza Hut in terms of both sales and locations.
Almost half of Domino’s Pizza stores are located in the United States where consumers spend around 25 billion U.S. dollars each year on pizza delivery and take out. Monthly visitors to the chain have been increasing for at least five years, reaching 21 million in the spring of 2016. Domino’s Pizza is among America’s favorite pizza chains, although it ranked below well known chains such as Papa John's and Pizza Ranch, the company managed to have a slightly higher loyalty score than its closest competitor Pizza Hut.