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Supermarket value sales of ambient food in Great Britain 2018

This statistic displays the supermarket value sales of ambient food in Great Britain in 2018. As of the 52 week period ending March 31, 2018, there were over 23.7 billion British pounds of ambient food products sold in Great Britain. The majority of sales were comprised of soft drinks, which accounted for approximately 4.2 billion British pounds. In the same period, the number of units of soft drinks sold reached 3.49 billion units.

Supermarket value sales of ambient food in Great Britain in 2018

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Release date

March 2018


United Kingdom (Great Britain)

Survey time period

52 weeks ending March 31, 2018

Supplementary notes

The source provides the following information: Source of information: Produced by IRI from the IRI Retail Advantage syndicated databases.

Retail Coverage: IRI Retail Advantage universe covers the top nine Supermarkets only: Asda, Co-op Food, Iceland, M&S Food, Morrisons, Ocado, Sainsbury’s, Tesco, Waitrose. All retail fascia included, including convenience fascia (but excluding franchised stores). Internet orders (delivered or click-and-collect) through these retailers’ grocery websites (retail store-picked or dark store) are also included. Sales in Northern Ireland are excluded.

Data is aggregated census EPOS: Retail sales value is what is actually paid by the consumer including VAT and net of any promotion.

The data includes figures for Own Label sales and generic brands.

All data is the proprietary information of Information Resources (UK) Ltd (“IRI”). For further information about data and other services from IRI, please go to, email or telephone +44 (0)1344 746000.

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