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Proportion of cosmetics purchases made online by U.S. consumers 2017
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Proportion of cosmetics purchases made online by U.S. consumers 2017
Share of skincare and cosmetics products purchased online by consumers in the United States as of July 2017
by M. Shahbandeh,
last edited
Mar 1, 2018
This statistic shows the share of skincare and cosmetics products purchased online by consumers in the United States as of July 2017. According to the survey, 13.3 percent of respondents purchased 1 to 10 percent of their skincare and cosmetics products online, while only 2.5 percent of respondents reported purchasing all of these products online.
Share of skincare and cosmetics products purchased online by consumers in the United States as of July 2017
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by M. Shahbandeh,
last edited
Mar 1, 2018
This statistic shows the share of skincare and cosmetics products purchased online by consumers in the United States as of July 2017. According to the survey, 13.3 percent of respondents purchased 1 to 10 percent of their skincare and cosmetics products online, while only 2.5 percent of respondents reported purchasing all of these products online.
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- Release date
- August 2017
- Region
- United States
- Survey time period
- July 2017
- Number of respondents
- 7,266 respondents
- Age group
- 18 years and older
- Method of interview
- Online survey
- Supplementary notes
Source
- Show sources information
- As a Premium user you get access to the detailed source references and background information about this statistic.
- Show publisher information
- Release date
- August 2017
More information
- Region
- United States
- Survey time period
- July 2017
- Number of respondents
- 7,266 respondents
- Age group
- 18 years and older
- Method of interview
- Online survey
- Supplementary notes
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U.S. consumers who prefer to buy natural/organic cosmetics products 2017
B2C E-Commerce
Leading online destinations for U.S. beauty and personal care shoppers 2016
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Statistics on "Cosmetics consumer behavior in the U.S."
- Channels and retailers
The most important statistics
- Most popular shopping destinations for women buying cosmetics in the United States as of May 2017Leading cosmetics shopping destinations of female U.S. consumers 2017
- Most popular types of online shops for women buying cosmetics in the United States as of May 2017Preferred types of shops for online cosmetics shopping in the U.S. 2017
- Locations where consumers purchase organic beauty and personal care products in the United States as of May 2017Places where U.S. consumers buy organic beauty and care products 2017
- Household penetration of cosmetics in the United States as of October 2017, by product categoryHousehold penetration of cosmetics in the U.S. as of October 2017, by category
- Percentage of consumers in the United States who purchased cosmetics at national/regional retailers in the past 3 months as of May 2017Share of U.S. consumers who purchased cosmetics at national retailers May 2017
- Percentage of consumers in the United States who purchased cosmetics at local/independent retailers in the past 3 months as of May 2017Share of U.S. consumers who purchased cosmetics at local retailers May 2017
- Share of consumers who bought cosmetics at selected retailers in the past 12 months in the United States as of July 2017Leading retailers where U.S. consumers shopped for cosmetics in 2017
- Share of skincare and cosmetics products purchased online by consumers in the United States as of July 2017Proportion of cosmetics purchases made online by U.S. consumers 2017
- Purchasing behavior
The most important statistics
- Beauty and personal care products purchased by consumers in the United States as of May 2017Beauty and care products bought by U.S. consumers 2017
- Share of organic beauty and personal care products purchased by consumers in the United States as of May 2017Share of organic beauty and care products bought by U.S. consumers 2017
- Share of female consumers in the United States who subscribe to specific beauty box brands as of May 2017Beauty box brand subscription rate among female U.S. subscribers 2017
- Share of consumers who agree with selected statements about their cosmetics purchasing behavior in the United States as of October 2017Cosmetics purchasing behavior among consumers in the U.S. in 2017
- Share of U.S. consumers who would stop purchasing from cosmetics companies that test on animals as of April 2017U.S. consumers aversion from buying cosmetic brands tested on animals 2017
- Average annual expenditure on cosmetics, perfume and bath preparation products per consumer unit in the United States from 2007 to 2017 (in U.S. dollars)*U.S. household expenditure on cosmetics, perfume and bath products 2007-2017
- Consumer preference
The most important statistics
- Share of consumers who bought cosmetic products at selected retailers in the past 12 months in the United States as of October 2017Leading retailers where U.S. consumers bought cosmetic products in 2017
- Share of consumers who care about ingredients when buying beauty and personal care products in the United States as of May 2017U.S. consumers who care about ingredients in beauty and care products 2017
- Share of consumers who prefer to purchase natural or organic decorative cosmetics products as of May 2017U.S. consumers who prefer to buy natural/organic cosmetics products 2017
- Skin care ingredients preferred by women in the United States as of December 2017, by type*Skin care ingredient preferences among women in the U.S. 2017
- United States: Brand preferences for facial foundation from October 2017 to January 2018, by ageFacial foundation brand preferences in the U.S. in 2017 and 2018, by age
- U.S. population: Which brands of blusher / bronzer do you use?Brands of blusher or bronzer used in the U.S. 2019
- Online behavior
The most important statistics
- Frequency of purchasing makeup products according to consumers in the United States as of May 2017, by purchase channelCosmetics product purchase frequency of female U.S. consumers 2017, by channel
- Preference for purchasing channel when shopping for personal care and beauty products in the United States in 2017Preferred personal care and beauty product purchasing channels in the U.S. in 2017
- How important is social media in determining which cosmetics to buy?*Importance of social media when purchasing cosmetics in the U.S. 2014-2017, by type
- Leading beauty brands in the United States on social media in 2018, based on actions (in millions)Leading U.S. beauty brands on social media 2018, by on actions
- Do you read magazines (either offline or online) which are mainly or partly about beauty and cosmetics?Female U.S. consumers who read beauty and cosmetics magazines 2017
- Do you follow any online blogs which are mainly or partially about beauty and cosmetics?Female U.S. consumers who read beauty and cosmetics blogs 2017
- How many blogs about beauty and cosmetics do you regularly look at?Female U.S. consumer beauty and cosmetics blogs consumption 2017
- How often do you watch YouTube product review videos about beauty and cosmetics?YouTube beauty product review video consumption of female U.S. users 2017
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Statistics
- Leading cosmetic brands on Tmall in China 2014, by ASP
- Leading cosmetic brands on Tmall in China 2014, by number of products sold
- Leading cosmetic brands on Tmall in China 2014, by average daily sales
- Monthly consumer spending on cosmetics online China 2016
- Distribution of cosmetic products purchased online in Finland 2016, by origin
- Awareness of face care brand among women in the U.S. 2017, by age group
- Night time skin care: usage by age United Kingdom (UK) 2017
- Day time skin care: usage by age United Kingdom (UK) 2017
- Facial care cosmetics: consumption by age in the United Kingdom (UK) 2017
- Expenditure on baby care products in the United Kingdom (UK) 2017
- Skin care products: expenditure by age in the United Kingdom (UK) 2017
- Face serum and treatment product: expenditure by age in the United Kingdom (UK) 2017
- Yearly expenditure on body care among women in the United Kingdom (UK) 2017
- Breakdown of cosmetic sales on Tmall China 2016, by price range
- Skin care products: reasons for using by age in the United Kingdom (UK) 2017
- Share of customers shopping for fashion items online in Saudi Arabia by gender 2017
- Sales of the global sun care market 2015, by category
- Leading skincare product information channels in China 2018
- Women's depilatory wax usage in the U.S. 2017, by age
- Share of the global skin care market 2015, by segment
Studies
- Skin care and make-up in Italy
- Skin care in South Korea
- Facial skin care consumption in Great Britain (Kantar Media TGI)
- Cosmetics Industry in Brazil
- Skin care market in the U.S.
- Cosmetics industry in the U.S.
- Cosmetics consumer behavior in the U.S.
- Facial skin care consumption in Spain (Kantar Media TGI)
- Cosmetics industry worldwide
- Skin care market in the United Kingdom (UK)
- Cosmetics industry in Mexico
- Facial skin care consumption in France (Kantar Media TGI)
- Cosmetics market in Vietnam
- Cosmetics market in Europe
- Cosmetics and body care industry in Denmark
Statistics on "Cosmetics consumer behavior in the U.S."
- Most popular shopping destinations for women buying cosmetics in the United States as of May 2017
- Most popular types of online shops for women buying cosmetics in the United States as of May 2017
- Locations where consumers purchase organic beauty and personal care products in the United States as of May 2017
- Household penetration of cosmetics in the United States as of October 2017, by product category
- Percentage of consumers in the United States who purchased cosmetics at national/regional retailers in the past 3 months as of May 2017
- Percentage of consumers in the United States who purchased cosmetics at local/independent retailers in the past 3 months as of May 2017
- Share of consumers who bought cosmetics at selected retailers in the past 12 months in the United States as of July 2017
- Share of skincare and cosmetics products purchased online by consumers in the United States as of July 2017
- Where do you search for and purchase beauty and personal care products online?
- Beauty and personal care products purchased by consumers in the United States as of May 2017
- Share of organic beauty and personal care products purchased by consumers in the United States as of May 2017
- Share of female consumers in the United States who subscribe to specific beauty box brands as of May 2017
- Share of consumers who agree with selected statements about their cosmetics purchasing behavior in the United States as of October 2017
- Share of U.S. consumers who would stop purchasing from cosmetics companies that test on animals as of April 2017
- Average annual expenditure on cosmetics, perfume and bath preparation products per consumer unit in the United States from 2007 to 2017 (in U.S. dollars)*
- Share of consumers who bought cosmetic products at selected retailers in the past 12 months in the United States as of October 2017
- Share of consumers who care about ingredients when buying beauty and personal care products in the United States as of May 2017
- Share of consumers who prefer to purchase natural or organic decorative cosmetics products as of May 2017
- Skin care ingredients preferred by women in the United States as of December 2017, by type*
- United States: Brand preferences for facial foundation from October 2017 to January 2018, by age
- U.S. population: Which brands of blusher / bronzer do you use?
- Frequency of purchasing makeup products according to consumers in the United States as of May 2017, by purchase channel
- Preference for purchasing channel when shopping for personal care and beauty products in the United States in 2017
- How important is social media in determining which cosmetics to buy?*
- Leading beauty brands in the United States on social media in 2018, based on actions (in millions)
- Do you read magazines (either offline or online) which are mainly or partly about beauty and cosmetics?
- Do you follow any online blogs which are mainly or partially about beauty and cosmetics?
- How many blogs about beauty and cosmetics do you regularly look at?
- How often do you watch YouTube product review videos about beauty and cosmetics?
- How often do you watch YouTube tutorial videos about beauty and cosmetics?
- How often do you watch YouTube haul videos about beauty and cosmetics?
- Do you prefer videos by companies which produce cosmetic products or from personal accounts and bloggers?
- Leading cosmetic brands on Tmall in China as of 2014, by average selling price (in yuan)
- Leading cosmetic brands on Tmall in China as of 2014, by number of products sold
- Leading cosmetic brands on Tmall in China as of 2014, by average daily sales (in yuan)
- Average monthly online expenditure of Chinese consumers on cosmetic products in 2016
- Distribution of cosmetic products purchased online in Finland in 2016, by origin
- Share of women familiar with selected face care brands in the United States as of May 2017, by age group
- Frequency of use of night time skin care products in the United Kingdom (UK) in May 2017, by age
- Frequency of use of day time skin care products in the United Kingdom (UK) in May 2017, by age
- Facial care cosmetic product preferences in the United Kingdom (UK) in May 2017, by age
- Annual expenditure on baby care products in the United Kingdom (UK) in May 2017
- Annual expenditure on skin care products in the United Kingdom (UK) in May 2017, by age
- Annual expenditure on face serum and treatment products in the United Kingdom (UK) in May 2017, by age
- How much do you spend on body care (body lotion etc.) for yourself in a year?
- Share of cosmetic sales on Tmall in China as of 2016, by price range
- Reason for using skin care products in the United Kingdom (UK) in May 2017 , by age
- Distribution of consumers shopping for fashion items online in Saudi Arabia as of 2017, by gender
- Sales of the sun care market worldwide in 2015*, by category (in million U.S. dollars)
- Leading information sources for skincare products in China as of January 2018
- Frequency of women's depilatory wax usage in the United States as of May 2017, by age group
- Share of the global skin care market in 2015, by segment
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