French people's motivations for choosing a fast food & fast casual restaurant T1 2014

Published by Statista Research Department, Jun 26, 2014

This chart presents the reasons for consumers to choose fast food and fast casual in France in the first quarter of 2014. According to the survey, about 20 percent of French consumers went to a fast casual restaurant for the quality of food.

Consumers' reasons for choosing a fast food and fast casual restaurant in France in the first quarter of 2014

Characteristic	Fast casual	Fast food
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Release date

June 2014

More information

Region

France

Survey time period

Q1 2014

Method of interview

Panel survey

Supplementary notes

The number of French consumers surveyed is not known.
The source indicates the following information: "Annual mobile turnover at end Q1'14" and "Multi-responses".
According to NPD, "The fast casual is the modern catering segment that integrates speed of service, warm and friendly decoration, freshness and quality of products for a price positioned between fast food and catering. "

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