Favorability of Star Wars characters in the U.S. 2017

The statistic presents data on the share of consumers who have a favorable opinion of selected Star Wars characters in the United States as of December 2017. During the survey, 73 percent of respondents stated that they had a favorable opinion of Princess Leia.

Share of consumers who have a favorable opinion of selected Star Wars characters in the United States as of December 2017

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Source

Release date

December 2017

Region

United States

Survey time period

December 1 - 4, 2017

Number of respondents

2,200 respondents

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

*characters from the newest films

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Statistics on "Star Wars"

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